Roles and Responsibilities:
- Lead the ideation and development of innovative copy for high-profile campaigns.
- Collaborate with senior management, campaign managers, and creative teams to ensure alignment on content strategies.
- Write and edit compelling headlines and body copy that resonate with target audiences.
- Conduct in-depth research on brands, competitors, and market trends.
- Oversee the proofreading process and provide feedback to junior copywriters.
- Present content strategies and creative concepts during client pitches and internal meetings.
- Foster creative thinking and innovation within the team.
Desired Candidate Profile:
- Graduation is a must.
- Minimum of 3 years of experience in a digital marketing agency.
- Demonstrated ability to lead creative projects and manage multiple brands.
Requirements:
- Exceptional conceptualization and writing skills with a thorough understanding of digital marketing.
- Strong leadership qualities with excellent verbal and written communication skills.
- Attention to detail and the ability to work under tight deadlines.
- A creative thinker who can inspire and mentor junior team members.