Senior Copywriter

Location: Gurgaon

Experience: 2–4 Years

Department: Digital

About Us

At PR Pundit, we are a communications-first agency driven by storytelling, culture, and creativity. We work with leading brands across lifestyle, beauty, fashion, luxury, and corporate sectors, crafting impactful narratives across PR and digital platforms.

We are looking for a Senior Copywriter who can bring ideas to life through compelling content, sharp storytelling, and strategic thinking.

Role Overview

As a Senior Copywriter, you will be responsible for conceptualizing and creating high-quality content across digital and social platforms while collaborating closely with strategy, design, and account teams. The ideal candidate should have a strong grasp of brand communication, social media trends, and audience engagement.

Key Responsibilities

• Develop compelling and creative copy across social media, digital campaigns, and brand communication.
• Write engaging captions, campaign taglines, ad copies, scripts, and long-form content.
• Understand brand tonality and create content aligned with the brand voice.
• Collaborate with designers and strategists for campaign ideation and execution.
• Translate briefs into impactful creative concepts and storytelling formats.
• Stay updated with trends, pop culture, and digital conversations to create relevant content.
• Review and refine content to maintain quality, consistency, and accuracy.
• Contribute to pitch decks, presentations, and new business proposals.
• Mentor junior writers and support the larger content team.

Requirements

• 2–4 years of experience in copywriting, preferably in an agency environment.
• Strong writing, editing, and proofreading skills.
• Experience across social-first content, digital campaigns, and brand storytelling.
• Ability to think conceptually and execute creatively.
• Strong understanding of content trends across Instagram, LinkedIn, YouTube, and emerging platforms.
• Ability to multitask and manage deadlines in a fast-paced environment.
• Portfolio showcasing diverse writing styles and campaign work.

Preferred Skills

• Scriptwriting for reels and short-form videos.
• Basic understanding of SEO and digital content strategy.
• Strong presentation and ideation skills.

What We Offer

• Opportunity to work with leading brands and exciting campaigns.
• A fast-paced and creatively stimulating work environment.
• Exposure to integrated PR and digital communication strategies.
• Learning and growth opportunities across verticals.

If storytelling excites you and you thrive on creating impactful content, we'd love to hear from you.