Job Description

Manager – Copywriting

We're looking for a Copywriting Manager who can lead from the front — someone with a strong core copywriting background who can turn insights into sharp ideas, campaigns and brand narratives while leading a team of writers and managing across different teams,

What you'll do

Lead and mentor a team of 5–6 copywriters while setting a high bar for creative quality.
Own copy from planning to execution across campaigns, brand, digital, social, ads, email, website and other marketing touchpoints.
Develop sharp concepts, headlines, hooks, campaign narratives and brand-led communication.
Understand the brand and audience deeply, and translate insights into relevant, distinctive copy.
Collaborate with design, content, social, performance, product marketing and other teams to deliver integrated campaigns.
Review, edit and elevate copy while maintaining a consistent brand voice.
Work with internal teams and agencies to take ideas from brief → concept → execution.

What we're looking for

5–9 years of core copywriting experience, preferably with experience leading a team.
Strong portfolio demonstrating conceptual thinking, campaign work and sharp copy, not just content execution.
Excellent command of language, storytelling, tone and brand voice.
Ability to think beyond briefs and develop original campaign ideas.
Strong understanding of brand communication and audience behaviour.
Experience working cross-functionally with creative and marketing teams.
Candidates from creative agencies, advertising, consumer brands or fast-paced digital businesses can be considered.

Location: Pune

Work Mode: WFO (Mon–Fri) + WFH (Saturday – 0.5 day)

Experience: 5–9 years

CTC: 10–14 LPA

Important: This is a copy-first role. We are specifically looking for strong copywriting profiles, rather than candidates whose primary background is general content, social media or content creation.