Senior Content Writer

At TechBlocks, we are driven by innovation and a passion for transforming businesses with cutting-edge technology. As a Content Writer, you will play a crucial role in shaping TechBlocks brand presence by creating high-quality, engaging content across multiple platforms. This role is an opportunity to contribute to high-impact projects, collaborate with top industry talent, and shape the future of digital transformation.

Key Responsibilities

• Content Creation & Strategy
• Develop and produce a wide range of content, including blogs, white papers, case studies, website copy, social media posts, email campaigns, and marketing assets.
• Maintain and refine TechBlocks brand voice across all content, ensuring consistency with our marketing strategy.
• Conduct research on industry trends, competitors, and audience preferences to inform content.
• Implement SEO best practices to improve visibility and drive organic traffic.
• Contribute to content strategy development in alignment with business and marketing goals.
• Events:
• Manage event-related blogs, social calendars (pre/during/post), and follow-ups with stakeholders/Head of Marketing.
• Case Studies:
• Collaborate with stakeholders/SME on purpose, format, sources, and approvals.
• Content for SEO & Vendor ops:
• Content writing to support SEO initiatives and managing projects in collaboration with the SEO vendor.
• Employer Branding:
• Draft internal comms + coordination (emailers, culture posts, celebrations)
• PR & Communications:
• Draft press releases and thought leadership content in collaboration with stakeholders
• SEO & Publishing:
• On-page optimization, interlinking, Core Web Vitals monitoring
• Cross-Functional Team Management:
• Inter & intra departmental coordination
• Coordinate between creative, content, and SEO pods for timelines and deliverables.
• Bridge web, QA, and design teams for website updates and technical SEO.
• Support sprint planning, workload balancing, and task prioritization.
• Content Marketing & Analytics Tools:
• HubSpot, SEMrush, GA and GSC
• Collaboration & Workflow Tools:
• JIRA, Figma, MIRO, Asana, Slack

Qualifications Experience: 7-10 years in content writing, preferably in technology or digital transformation sectors.

Education: Bachelors or Masters degree in English, Communications, or Journalism (or a related field with proven expertise in written communication).

Required Skills

• Exceptional writing, editing, and proofreading skills with meticulous attention to detail.
• Strong understanding of digital transformation, software development, and technology consulting — with the ability to translate complex IT concepts into clear, compelling content.
• Proficiency in SEO best practices, with proven ability to optimize content for search visibility and engagement.
• Excellent research, communication, and adaptability skills to create accurate and audience-relevant content.
• Creativity to craft engaging, original narratives aligned with brand voice and marketing goals.
• Strong organizational skills with the ability to manage multiple projects and deadlines in a fast-paced environment.
• A collaborative team player mindset, comfortable working across marketing, product, and technical teams.
• Extensive professional experience in the Information Technology (IT) industry — this is a mandatory requirement.
• Strong background in Marketing and Content Development, with a clear understanding of marketing funnels, demand generation, and brand storytelling.