Senior Content Writer

Job Type: Full time (Onsite)

Experience: 2-5 years

Role Summary:

The ideal candidate should have excellent writing skills, a passion for storytelling and creating engaging content. The role will be responsible for creating content for various digital channels, including websites, blogs, social media, email marketing, and other marketing materials.

Key Responsibilities:

• Write clear, compelling, and engaging content for various digital channels that align with the company's marketing objectives
• Research and develop content ideas that are relevant to the target audience
• Collaborate with the marketing team to ensure the content is aligned with the brand's voice and tone
• Edit and proofread content for accuracy, grammar, and punctuation
• Optimize content for search engines and ensure it adheres to SEO best practices
• Stay up-to-date with industry trends and current events to create relevant and timely content
• Manage and update the content calendar to ensure content is published on time and meets deadlines
• Track and analyze content performance metrics to make data-driven decisions and improve content strategies

Qualifications:

Experience: 2-5 years in digital content creation, including websites, blogs, and social media.

Skills: Exceptional writing, editing, and storytelling abilities; strong SEO knowledge.

Research: Ability to generate relevant content ideas based on industry trends.

Collaboration: Experience working with marketing teams to align content with brand voice.

Management: Proficient in managing content calendars and meeting deadlines.

Analytics: Skills in tracking and analyzing content performance metrics.