Senior Content Writer

Company Description

Aswini Bajaj Classes is a leading edtech platform offering comprehensive CFA, FRM, and Upskilling Courses. Founded by finance expert Aswini Bajaj, it is known for its conceptual clarity, practical insights, structured learning, and student-focused mentoring, helping aspirants build careers in finance.

Role Description

We are seeking a skilled and creative Content Writer to develop high-quality, compelling, and original content across a variety of formats. The ideal candidate will have a strong command of language, a keen eye for detail, and the ability to adapt writing style to suit different platforms and audiences. This role requires close collaboration with marketing, design, and brand teams to maintain consistency in messaging and tone.

Key Responsibilities

• Write high-quality, original, and engaging content for:
• Websites and landing pages
• Review Blog articles
• PR stories, brand communications, and press releases
• Research industry-related topics to produce authoritative and accurate content
• Collaborate with marketing and design teams to ensure a consistent brand voice
• Edit and proofread content for grammar, clarity, and flow
• Stay updated with digital content trends, SEO best practices, and audience insights

Requirements

• Minimum 2 years of professional content writing experience
• Strong command of the English language and grammar
• Ability to write across diverse formats - articles, website copy, and PR
• Excellent research, editing, and communication skills
• Degree in Mass Communication, Journalism, English Literature, or related field (preferred)
• A background in writing finance-related articles is a plus

Preferred Skills

• Experience in writing for brands, startups, or media publications
• Understanding of content marketing and audience engagement strategies
• Ability to manage multiple projects and deadlines