Job Title: Senior Writer
Total Relevant Experience: 6-7 years
Roles & Responsibilities
- Interpret client briefs and write original content, for a range of marketing platforms, especially websites
- Understand client needs and target audiences through research
- Participate in brainstorming sessions to ideate solutions
- Craft compelling narratives through storytelling
- Proofread and edit content to ensure high-quality standards, and consistency in brand's tone and voice
- Revise content based on internal and client feedback/direction
- Oversee work on assigned projects and provide direction to other writers in the team
- Input content to the client's content management software (CMS)
- Collaborate with cross-functional teams from concept development to delivery
- Present copy concepts and final deliverables to the internal team, and to client representatives as needed
- Lead business pitches to win new clients or projects
Skills required
- Excellent writing, editing, and proofreading skills
- A self-starter with a passion for research and learning
- A creative, outside the box thinker
- Understanding of different writing styles for various audiences
- Adept in creating brand style guides
- Experience working on information architecture for websites and understands UI/UX
- Familiar with content management systems (CMS) such as Drupal, Sitecore, AEM, etc.
- Proficient in AI prompt engineering and leveraging AI to improve process efficiencies
- Ability to multitask and consistently meet deadlines
- Attention to detail and exceptional execution