What is our requirement
Position: Content Writer
Experience: Minimum 2 years
Location: Navi Mumbai- Vashi
Key Responsibilities:
- Collaborate with the SEO and marketing team to create impactful content for the website.
- Develop engaging and informative content for blogs, articles, product descriptions, and company web pages, ensuring consistency in style and tone.
- Produce high-quality content for advertising campaigns with a focus on persuasive copywriting.
- Conduct thorough research on industry-specific topics to create original, insightful content tailored to the target audience.
- Regularly review and update website content to ensure it remains relevant, user-friendly, and optimized for SEO.
- Maintain the highest standards of accuracy, grammar, tone, and overall content quality across all published materials.
- Proofread content meticulously to eliminate errors and inconsistencies, enhancing clarity and coherence.
- Refine and revise existing content to improve readability and audience engagement.
- Perform detailed keyword research and implement SEO best practices to drive traffic to the company website.
- Craft compelling headlines and body copy that effectively capture and retain audience attention.
- Analyze customer feedback and market trends to identify content gaps and propose new topics aligned with audience interests and business objectives.
Requirements:
- Bachelor's degree in journalism, Communications, English, or a related field.
- Minimum 2 years of proven experience in content writing or copywriting.
- Excellent communication and storytelling skills.
- Strong understanding of digital marketing strategies, including SEO, email marketing, and web analytics.
- Exceptional attention to detail and a passion for delivering high-quality content
