Job Purpose
Create compelling, strategic, and differentiated content that strengthens brand positioning, drives demand, and communicates complex technology in a clear and engaging way.
Who You Are
- 3+ years of proven experience in B2B SaaS, enterprise technology, AI, or related product companies.
- Strong experience creating content for US and European markets.
- Excellent thought leadership, storytelling, research, and content strategy skills.
- Strong understanding of B2B enterprise audiences and technology decision-makers.
- Ability to develop a strong point of view (POV) rather than producing generic, information-based content.
- Strong understanding of SaaS positioning, ICPs, buyer journeys, product messaging, and demand generation.
- Strong knowledge of SEO, keyword research, and on-page optimization.
- Hands-on experience with WordPress is mandatory.
- Ability to independently research complex technology topics and convert them into clear, engaging, and differentiated content.
- Strong portfolio showcasing product marketing, SaaS, thought leadership, and enterprise technology content.
- Experience writing about AI, automation, customer experience, conversational AI, or related technology domains will be an advantage.
What Will Excite Us
- Excellent writing, communication, storytelling, and editing abilities.
- Strong ability to understand complex technology and translate it into business-focused narratives.
- A strategic mindset with the ability to connect content with business objectives and demand generation.
- Strong research and analytical skills with curiosity about emerging technologies.
- Ability to challenge conventional thinking and bring a distinctive perspective to content.
- Strong understanding of content performance, SEO, and audience engagement.
- Passion for continuous learning and staying updated with AI, SaaS, enterprise technology, and digital trends.
What Will Excite You
- Opportunity to create high-impact thought leadership for global B2B technology audiences.
- Opportunity to work on content across AI, SaaS, automation, enterprise technology, and emerging digital trends.
- Opportunity to collaborate with technology experts, product leaders, and business stakeholders.
- Freedom to research, experiment, and develop your own point of view and storytelling style.
- Exposure to global markets, particularly US and European audiences.
- Opportunity to influence brand positioning, product marketing, and demand generation through content.
Location: Ahmedabad (Work from Office)
