Senior Business Development Manager

Job Overview

We are seeking a highly strategic and results-oriented Business Development Manager to

lead our business growth initiatives. The ideal candidate will have extensive experience in

digital marketing and advertising, with a proven track record of driving revenue, building

high-value client relationships, and identifying new market opportunities.

This role requires a leader who can combine strategic thinking with hands-on execution to

influence business decisions and shape long-term growth.

Key Responsibilities

Market & Competitive Analysis

Lead in-depth analysis of current and prospective clients, as well as competitors, to

develop actionable digital strategies.

Evaluate past campaigns to identify improvement opportunities, competitive gaps,

and emerging trends.

Provide insights and recommendations to guide strategic decision-making at the

executive level.

Lead Generation & Relationship Management

Drive high-value lead generation initiatives and manage a portfolio of key accounts.

Build and maintain strong, long-term relationships with senior stakeholders at client

organizations.

Develop and oversee a comprehensive sales strategy including direct outreach,

networking, and strategic partnerships.

Networking & Industry Engagement

Represent the company at industry conferences, events, and trade shows to

strengthen visibility and credibility.

Cultivate strategic partnerships and alliances to expand market reach.

New Business Opportunities

Identify, evaluate, and prioritize opportunities for business growth and expansion.

Lead initiatives to penetrate new markets and client segments, aligning with

organizational objectives.

Drive the development and execution of business strategies to maximize revenue

and market share.

Client Pitching & Proposal Development

Oversee the creation of customized proposals, presentations, and pitch decks for

high-value clients.

Collaborate with internal teams (Creative, Video, Media Buying, Integrated Solutions)

to ensure client-specific strategies are executed effectively.

Client Needs Assessment

Lead in understanding client business objectives, industry challenges, and digital

strategy requirements.

Advise clients on innovative solutions based on social advertising trends, market

insights, and competitive positioning.

Project Estimation & Coordination

Ensure accurate project estimation, budgeting, and timeline management for client

engagements.

Work closely with legal and operations teams to ensure smooth onboarding and

contractual compliance.

Skills & Qualifications

Minimum 7+ years of experience in business development, sales, or client

management within digital marketing or advertising, preferably in a senior or

leadership capacity.

Proven track record of managing and closing high-value accounts and driving

business growth.

Excellent communication, presentation, and negotiation skills, with the ability to

influence senior stakeholders.

Strong strategic thinking, analytical skills, and market awareness.

Ability to lead cross-functional teams, manage multiple stakeholders, and thrive in a

fast-paced, dynamic environment.

Why Join Us

Lead business growth initiatives and shape the company's strategic direction.

Collaborate with a high-performing, creative, and innovative team.

Gain exposure to high-impact digital campaigns across multiple industries.

Significant career advancement opportunities and leadership growth within the

organization.