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Senior Brand Strategist

10-12 Years
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  • Posted 2 months ago
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Job Description

Our client a leading fintech is hiring: Lead – Brand & Content Strategy | Mumbai

Join one of India's fastest-growing SEBI-registered fintechs, with 1Mn+ users and a clear path to unicorn status. Backed by a 500+ member team across Mumbai, Delhi, Bangalore & Pune, we're reshaping the future of wealth management — from advisory to AIFs, PMS, and beyond.

We're looking for a strategic brand and content leader to craft and execute a compelling brand narrative that fuels growth, drives awareness, and inspires trust across investor segments.

What You'll Do

Define and own the brand strategy across all touchpoints — digital, offline, social, ATL/BTL

Build and lead content marketing that educates, engages, and converts

Serve as brand custodian — develop tone, guidelines & governance for all communications

Partner with leadership to drive SOV and market positioning

Lead campaign planning and creative execution across internal and external teams

Conduct regular consumer and competitive research to inform decisions

Own and manage brand budgets, ROI tracking, and performance analytics

Build, lead and inspire a high-performing team + agency ecosystem

What You Bring

10+ years in brand/content/marketing roles, ideally in BFSI, consumer tech or high-involvement categories

MBA in Marketing or related field

A blend of creative storytelling and analytical rigor

Experience in media planning, content strategy, product launches & lifecycle marketing

Proven leadership & stakeholder management

Location: Mumbai

Function: Brand Strategy | Content | Digital Marketing

Be a part of a high-impact growth journey.

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About Company

Job ID: 141090675