Senior Associate - Marketing (AI Services)

Key Deliverables:

• Drive B2B SaaS marketing brand positioning through compelling messaging and campaigns
• Execute LinkedIn and digital marketing campaigns, optimizing SEO and creating sales enablement content to generate leads
• Develop high-impact content (blogs, LinkedIn posts, email marketing, case studies) to resonate with B2B audiences
• Track and optimize marketing performance using data to improve content effectiveness and lead conversion

Role Responsibilities:

• Collaborate with sales, product, tech, and leadership teams to align marketing with business goals
• Explore and implement AI-driven marketing trends to stay ahead in the industry
• Manage digital campaigns, ensuring they meet business objectives and generate high-quality leads
• Use marketing automation tools to enhance workflow and campaign efficiency