About Company
Social Current is a neo-digital company that believes in the power of social and digital media and lives by it 24x7, 365 days.
Founded in 2022, by Rahul Ghosh, a PR and Influencer Marketing specialist, Social Current is a new age digital solution provider that comes with a rich expertise in the vast world of social and digital media, right from strategizing to offering consultancy and executing digital campaigns.
Roles & Responsibilities
Planning & Strategy:
- Build a strategic plan for time management each week to foster effective use of time and achieve monthly, quarterly and annual KPIs
- Developing and maintaining client relationships
- Present plans & briefs to internal stakeholders
Creator Management:
- Manage creator communication, including but not limited to content creation, calendar management and business outreach
- Develop innovative and creative strategies for marketing campaigns
Campaign Management:
- Execution of marketing campaigns, ensuring campaign KPIs and deliverables alignment with brand objectives
- Reporting & Analysis - Collate and organize debriefing reports
Team Management:
- Oversee the managing associates & ensuring effective workflow
Skills Required
- Minimum 2.5 years of experience only in influencer marketing
- Excellent verbal and written communication skills
- Proficiency in MS Suite (excel, docs, ppt, etc) and basic editing softwares such as canvas
- Experience in campaign planning; creative thinker with the ability to develop innovative marketing strategies
- Strong project management skills with the ability to manage multiple campaigns simultaneously
- Sound knowledge and understanding of social media dashboards and analytics; have a proven ability to analyze data and think critically
