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Senior Associate - Digital Analytics

three across
Fresher
Hyderabad, India
  • Posted an hour ago
  • Be among the first 10 applicants

Job Description

Role Overview

  • Analyze digital marketing channels and derive actionable business insights.
  • Manage and analyze Adobe Analytics data for website performance.
  • Build and maintain dashboards, scorecards, and reports for digital performance.
  • Track key website KPIs including traffic, engagement, conversion, and funnels.
  • Translate business objectives into meaningful metrics, benchmarks, and insights.
  • Provide recommendations to improve website performance, HCP engagement, email campaigns, and paid media.
  • Analyze and segment target lists by combining multiple datasets.
  • Perform statistical analysis of digital metrics.
  • Ensure data accuracy, consistency, and adherence to reporting standards.
  • Collaborate with Marketing, Product, UX, Technology, and Business teams.
  • Create stakeholder-ready charts, visuals, dashboards, and analytical reports.

Required Skills

  • Strong hands-on experience with Adobe Analytics.
  • Expertise in Adobe Analytics Workspace, Segments, and Calculated Metrics.
  • Experience in website/digital channel performance analysis.
  • Strong understanding of digital KPIs and performance metrics.
  • Experience building dashboards, scorecards, and stakeholder reports.
  • Strong data analysis, statistical analysis, and problem-solving skills.
  • Excellent communication and stakeholder management skills.

Preferred Skills

  • Knowledge of tagging concepts, data layers, and digital measurement frameworks.
  • Understanding of CRO and A/B testing.
  • Knowledge of digital optimization and campaign measurement.
  • Experience with Tableau or Power BI.
  • Exposure to Google Analytics, social media analytics, and email campaign analytics.

More Info

Job Type:
Permanent Job
Industry:
Other
Function:
Digital Marketing
Employment Type:
Full time

About Company

Job ID: 153807205

Last Updated: 05-09-2026 08:19:09 PM
Homejobs in Hyderabad / Secunderabad, TelanganaSenior Associate - Digital Analytics
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