Major accountabilities:
- Identify best market research techniques, best vendors, monitor recruitment, analyze/triangulate results and make strategic recommendations.
- Proactively provide stakeholders with key insights to facilitate business critical decisions and Key Performance Indicators reporting.
- Support annual and mid-year targeting exercises; coordinate with brand teams and TA Heads to set targeting business rules and strategy, develop preliminary.
- Conduct both planned and ad-hoc sales operations projects and analytical research as requested by the business.
- Provide on-going monitoring and analysis of competitors as well as targeted competitive intelligence -Maintain robust and accurate net and gross national and provincial forecasts, pro-actively identifying risks and opportunities over every year of the planning period.
- Ensure all forecasts assumptions are fully documented.
- Support the Budget Impact Analyses process with robust.
- public/private provincial forecasts, including source of business, market share.
- Accountable to perform all duties listed in accordance with applicable GxP principles, and internal/external regulations.
Key performance indicators:
- Successful management and development of the Business Analysis Group.
- Evidence of sharing of best practice across the group and successful application.
- Quality and effectiveness of research methodologies
Minimum Requirements:
Work Experience:
- Operations Management and Execution.
- Project Management.
- Working experience within the pharmaceutical industry.
Skills:
- Advertising Campaigns.
- Brand Management.
- Brand Marketing.
- Business Analytics.
- Competitive Intelligence.
- Continuous Integration (Ci).
- Digital Marketing.
- Digital Transformation.
- Learning Management Systems (Lms).
- Market Intelligence.
- Market Research.
- Marketing Communications.
- Marketing Plans.
- Marketing Strategy.
- Media Campaigns.
- Process Documentation.
- Social Media.
Languages :
