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Bain Company India Pvt. Ltd.

Senior Analyst, Marketing Analytics

5-10 Years
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Job Description

Responsibilities:

Data Analytics & Insight Generation (30%)

  • Analyze marketing, digital, and campaign data to uncover patterns and deliver actionable insights.
  • Support performance measurement, experimentation, and strategic decision-making across the marketing funnel.
  • Translate business questions into structured analyses and data-driven narratives.

Data Infrastructure & Engineering (30%)

  • Design and maintain scalable data pipelines and workflows usingSQL,Python, andDatabricks.
  • Build and evolve amarketing data lake, integrating APIs and data from multiple platforms and tools.
  • Work acrosscloud environments (Azure, AWS)to support analytics-ready data at scale.

Project & Delivery Ownership (25%)

  • Serve as project lead or scrum owner across analytics initiatives planning sprints, managing delivery, and driving alignment.
  • Use tools likeJIRAto manage work in an agile environment and ensure timely execution.
  • Collaborate with cross-functional teams to align priorities and execute on roadmap initiatives.

Visualization & Platform Enablement (15%)

  • Build high-impact dashboards and data products usingTableau, with a focus on usability, scalability, and performance.
  • Enable stakeholder self-service through clean data architecture and visualization best practices.
  • Experiment with emerging tools and capabilities, includingGenAIfor assisted analytics.

Experience

  • 5+ years of experiencein data analytics, digital analytics, or data engineering, ideally in a marketing or commercial context.
  • Hands-on experience withSQL,Python, and tools such asDatabricks,Azure, orAWS.
  • Proven track record of building and managingdata lakes,ETL pipelines, andAPI integrations.
  • Strong proficiency inTableau; experience withTableau Prepis a plus.
  • Familiarity withGoogle Analytics (GA4),GTM, and social media analytics platforms.
  • Experience working inagile teams, with comfort usingJIRAfor sprint planning and delivery.
  • Exposure topredictive analytics, modeling, andGenAIapplications is a plus.
  • Strong communication and storytelling skillsable to lead high-stakes meetings and deliver clear insights to senior stakeholders.
  • Excellent organizational and project management skills; confident in managing competing priorities.
  • High attention to detail, ownership mindset, and a collaborative, delivery-focused approach.

More Info

Job Type:
Employment Type:
Open to candidates from:
Indian

Job ID: 117054711

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