Company Description
Orange Carrot Media is a specialized growth marketing agency serving the healthcare sector with a focus on creating data-driven strategies for measurable results. Operating from West Palm Beach, FL, and Hyderabad, India, we partner with healthcare providers to foster sustainable growth. Orange Carrot is dedicated to combining marketing expertise with a commitment to advancing the healthcare industry.
Role Description
At Orange Carrot Media, we are looking for a Mid-Level SEO Specialist who understands that modern search is about visibility in AI Overviews (SGE) and semantic relevance. You won't just be tracking rankings; you'll be ensuring our clients become the authoritative source that AI models like Gemini and ChatGPT cite.
Key Responsibilities:
- AI Content Strategy: Use AI tools (Perplexity, Claude, ChatGPT) to conduct deep semantic research and identify content gaps that traditional keyword tools miss.
- SGE & Answer Engine Optimization (AEO): Structure content specifically to win Featured Snippets and citations in AI-generated search summaries.
- Entity-Based SEO: Focus on building topical authority and Entities rather than just individual keywords, ensuring Google's Knowledge Graph recognizes our clients as experts.
- Technical & Schema: Implement advanced Schema Markup to help LLMs and search bots parse our data instantly.
- Mid-Level Execution: Handle the heavy lifting of On-page optimization, local GBP management, and monthly performance reporting using GA4 and Search Console.
- AI Workflow Automation: Leverage AI agents to automate repetitive tasks like meta-tag generation, internal linking, and initial content briefs.
What We're Looking For:
- Experience: 23 years in SEO with a clear understanding of how AI is changing search.
- Tech Stack: Proficiency in Ahrefs/Semrush + AI tools.
- Intent-First Mindset: You understand the difference between Navigational, Informational, and Commercial intent in a conversational search world.
- Adaptability: You don't just follow an old SEO checklist; you experiment with how AI summarizes your pages.
Why Orange Carrot Media
- Skip the old school agency grind. We focus on the future of search.
- Direct involvement in high-growth niches like Healthcare marketing.
- Mentorship in AI-driven marketing and automation.
Qualifications & Skills
- Modern Search Strategy: Expertise in Semantic SEO, Topic Clusters, and optimizing for AI Overviews (SGE/AEO).
- Technical & Schema: Proficient in technical audits and implementing advanced Schema (JSON-LD) to help LLMs read our data.
- AI Power-User: Skilled in using tools like Claude, Perplexity, or SurferSEO to scale content and technical workflows.
- E-E-A-T Focus: Proven track record in high-authority link acquisition and building topical authority in niche sectors.
- Data Intelligence: Advanced GA4 and GSC skillsmoving beyond raw traffic to analyze user intent and conversions.
- Agility: Fast at diagnosing core algorithm updates and pivoting strategies in the evolving AI landscape.
- Communication: Ability to explain complex search trends as simple, actionable growth metrics.
- Education: Bachelor's degree or 2+ years of solid agency experience.
How to Apply:
We are skipping the LinkedIn Easy Apply.
Please send your resume and a brief note on One way AI has changed your SEO workflow to: [Confidential Information]
Subject Line: SEO Specialist Application - [Your Name]
