Search Engine Optimization Specialist (Mumbai Candidates Only)

Company Description

Collegepond is a career guidance, test preparation, and admissions counseling organization offering both online and offline services. Dedicated to helping students achieve their career goals, Collegepond has a remarkable 97% success rate in securing admissions to elite institutions. The organization provides a specialized curriculum for GRE, GMAT, SAT, TOEFL, and IELTS exams. Collegepond's mission is to empower students by delivering high-quality application support and fostering success through personalized attention.

Role Description

This is a full-time, on-site role based in Mumbai for a Search Engine Optimization (SEO) Specialist. The SEO Specialist will be responsible for conducting keyword research, performing SEO audits, implementing link-building strategies, and optimizing web content to improve site rankings. The role will also involve analyzing web analytics to track performance and implementing effective on-page SEO techniques to enhance search visibility and user experience.

Qualifications

• Experience in Keyword Research and On-Page SEO strategies for improving search engine rankings
• Proficiency in SEO Audits and Link Building to enhance site performance and domain authority
• Strong knowledge of Web Analytics to track data patterns and measure effectiveness
• Excellent analytical skills and attention to detail while handling optimization strategies
• Ability to stay updated with industry trends and advancements in SEO practices
• Bachelor's degree in Marketing, Communications, Computer Science, or a related field (preferred)