Search Engine Optimization Executive

Job Title: SEO Executive

Experience: 2–5 Years

Job Overview

We are looking for a highly skilled SEO Executive to drive end-to-end organic growth. This role requires strong hands-on expertise across On-page, Technical, and Off-page SEO, along with the ability to independently execute and scale SEO strategies. Candidates with experience working on product-based or high-scale websites will be preferred.

Key Responsibilities

1. On-Page & Content SEO

• Perform keyword research, clustering, and search intent mapping
• Optimize meta tags, headers, URLs, internal linking, and content
• Conduct content audits, gap analysis, and refresh strategies
• Implement schema markup (FAQ, Article, Breadcrumb)
• Collaborate with content teams for SEO-driven content
• Improve Core Web Vitals with the tech team

2. Technical SEO

• Conduct technical audits covering crawlability, indexation, sitemaps, robots.txt, and canonicalization
• Fix issues like broken links, redirects, duplicate content, and crawl errors
• Optimize page speed, mobile usability, and site architecture
• Work with developers on structured data and JavaScript SEO
• Monitor performance via Google Search Console, Analytics, and log analysis

3. Off-Page SEO & Authority Building

• Execute link-building strategies (guest posting, outreach, digital PR)
• Analyze competitor backlinks and identify opportunities
• Maintain a healthy backlink profile (toxicity checks, disavow)

4. SEO Strategy, Growth & Reporting

• Develop and execute SEO roadmaps aligned with business goals
• Perform competitor analysis, SERP tracking, and identify growth opportunities
• Track and report on traffic, rankings, and conversions
• Use tools like Google Analytics, Search Console, Ahrefs, SEMrush, Screaming Frog

Requirements

• 2–5 years of hands-on SEO experience
• Strong expertise in On-page, Off-page & Technical SEO
• Good understanding of search algorithms, ranking factors & Core Web Vitals
• Experience with SEO tools (Ahrefs, SEMrush, GSC, Screaming Frog)
• Strong analytical and problem-solving skills
• Experience working on product-based or high-traffic websites is highly preferred

KPIs

• Organic traffic & keyword ranking growth
• Increase in leads/conversions
• Technical SEO health & backlink quality