Salesforce operations specialist ( Sales ops )

Role : Salesforce operations specialist ( Sales ops )

Location : Mumbai , Hybrid

Shift Timings : Regular Shift

Experience : 1-10 Years

NOTE : Must have experience in Salesforce tool

JOB DESCRIPTION

We're looking for a detail-oriented candidate to support our Sales Development team by cleaning, enriching, and expanding our Salesforce account and contact data. This role is critical to improving pipeline quality by ensuring SDs are working with accurate, complete, and well-researched account records, and helping us identify and add new target accounts into the system.

Key Responsibilities

Audit existing Salesforce accounts and contacts for accuracy, completeness, and duplicates; standardize and cleanse data fields (industry, employee count, revenue, HQ location, etc.)

Enrich existing account and contact records using third-party data tools.

Research and create new target accounts in SFDC based on ideal customer profile (ICP) criteria

Monitor and identify recently funded companies, new market entrants, and expansion signals; add qualified accounts to the CRM with supporting research notes

Flag and merge duplicate records; maintain a clean, deduplicated database

Collaborate with SDRs and Sales Ops to prioritize account research based on territory and campaign needs

Build and maintain tracking/reporting on data quality metrics and new accounts added

Document data sourcing and enrichment processes for repeatability.

Qualifications

1+ years of experience in sales operations, data analysis, research, or CRM administration (Salesforce experience required)

Hands-on experience with data enrichment tools

Familiarity with firmographic/technographic data and funding databases (Crunchbase, PitchBook, or similar) a plus

Excellent attention to detail and data accuracy

Ability to work independently and manage a research/enrichment backlog

Prior experience supporting a Sales Development or Sales Ops function preferred