Sales Officer

About the Company

Established in 1989, Rollick is today, amongst the largest manufacturers of frozen dessert in Eastern India, with state of the art manufacturing units in Kolkata. It has a fast growing network of over 500 distributors across the region. Rollick's product range includes a variety of ready to eat cups, sticks, cones, take home tubs and bulk packs. These products are available in more than 20,000 retail outlets and 600 pushcarts. Rollick has a unique range of products catering to all tastes and preferences. Selling within a price range of Rs 5-50 for a single consumption pack, the aim is to be affordable by all. Today, Rollick is present in 15 states and has plans to soon be available pan India.

website: http://www.rollick.co.in

Location:

Ranaghat

Krishnanagar

Upto - 5L

Interested candidate please share your updated resume: [Confidential Information]

Sales Officer FMCG (Job Description)

Role Overview:

Responsible for driving primary and secondary sales, managing distributor networks, and ensuring visibility & availability of products in the assigned territory.

Key Responsibilities:

• Achieve monthly sales targets (primary & secondary).
• Appoint and manage distributors, dealers, and stockists.
• Monitor and guide sales representatives/merchandisers.
• Ensure proper product display, visibility, and availability in retail outlets.
• Conduct market visits to track competitor activities and market trends.
• Enhance brand visibility through BTL/market activations.
• Ensure proper order collection, billing, and timely payments.
• Prepare sales reports, MIS, and submit daily/weekly updates.
• Maintain healthy relationships with retailers and distributors.
• Handle customer complaints and resolve issues on time.

Key Skills Required:

• Strong communication & negotiation skills.
• FMCG market knowledge & territory understanding.
• Ability to achieve targets and work under pressure.
• Good relationship-building skills.
• Proficiency in MS Excel & reporting.

Qualification & Experience:

• Graduate in any discipline (MBA preferred).
• 26 years of FMCG sales experience.
• Experience in General Trade/Modern Trade is an advantage.