Sales & Marketing Operations / RevOps Specialist

About the Role

We are looking for a Sales & Marketing Operations / Revenue Operations (RevOps) Specialist to support and optimize our sales, marketing, and revenue-generation processes.

The ideal candidate will work across sales, marketing, business development, and leadership teams to improve CRM operations, lead management, reporting, forecasting, campaign performance, and revenue visibility.

This role requires strong analytical thinking, familiarity with modern sales and marketing tools, and the ability to turn business data into actionable insights.

Key Responsibilities

Manage and maintain CRM systems, customer records, pipelines, and sales activity.

Perform lead research, enrichment, segmentation, and qualification.

Build and maintain sales and marketing dashboards.

Monitor pipeline performance, conversion rates, and revenue metrics.

Develop sales forecasts and revenue-performance reports.

Analyze marketing campaigns and customer acquisition performance.

Support email outreach, personalization, and campaign operations.

Identify bottlenecks across the sales funnel.

Improve lead-routing and sales-process automation.

Maintain accurate CRM data and ensure data quality.

Collaborate with sales and marketing teams on revenue strategy.

Track KPIs such as CAC, conversion rate, pipeline velocity, win rate, and revenue growth.

Prepare weekly and monthly management reports.

Automate repetitive sales and marketing workflows where possible.

Evaluate and implement new RevOps tools and processes.

Required Qualifications

Bachelor's degree in Business Administration, Marketing, Finance, Economics, Analytics, Engineering, or a related field.

Strong analytical and problem-solving skills.

Experience working with spreadsheets and business data.

Understanding of sales funnels, CRM systems, and marketing operations.

Strong written and verbal communication skills.

Ability to work with large datasets and translate insights into business recommendations.

Preferred Qualifications

Experience with Salesforce, HubSpot, Zoho CRM, Pipedrive, or similar platforms.

Experience with LinkedIn Sales Navigator and sales intelligence platforms.

Knowledge of SQL, Excel, Google Sheets, or BI tools.

Familiarity with automation platforms such as Zapier, Make, or similar tools.

Experience with AI-powered sales and marketing tools.

Understanding of B2B SaaS or technology sales.

Experience creating dashboards using Power BI, Tableau, Looker Studio, or similar platforms.

Key Skills

Revenue Operations | Sales Operations | Marketing Operations | CRM | Lead Generation | Sales Analytics | Forecasting | Business Intelligence | Reporting | Data Analysis | Sales Automation | Pipeline Management