Sales Manager

About Kansa Organics

Kansa Organics is a premium Ayurvedic skincare and wellness company dedicated to bringing the ancient wisdom of Ayurveda into modern holistic beauty practices. We offer a comprehensive range of authentic Ayurvedic skincare products, educational courses, and certification programs designed for estheticians, spa owners, wellness practitioners, and health-conscious consumers worldwide. Our mission is to educate, empower, and transform the beauty and wellness industry through Ayurvedic principles while building a thriving global community.

Position Overview

We are seeking a dynamic, innovative, and results-driven Sales Manager/Sales Person to lead our aggressive growth strategy across Direct-to-Consumer (D2C) and Business-to-Business (B2B) channels in the United States and India. This is a pivotal role for someone who combines strategic thinking with tactical execution, understands the Ayurvedic wellness space, and thrives on creating unconventional campaigns that drive revenue and brand awareness.

You will own multiple sales channels, leverage our existing customer database to create targeted campaigns, develop innovative product bundles and offers, and think creatively about market expansion while maintaining deep relationships with spa owners, estheticians, and individual consumers.

Key Responsibilities

D2C Channel Growth

·        Drive revenue growth through e-commerce platforms (Shopify, Amazon, own website)

·        Launch limited edition products, seasonal collections, and curated wellness boxes

·        Develop subscription/loyalty programs to increase customer lifetime value

·        B2B Channel Development & Management

·        Identify and onboard spa owners and wellness centers as wholesale partners

·        Create and manage B2B campaign strategies tailored to professional estheticians

·        Develop custom offerings, tiered pricing models, and educational packages for spas

·        Build partnership programs that incentivize bulk purchases and upsells

·        Maintain strong relationships with existing B2B accounts and drive repeat business

·        Database & Campaign Strategy

·        Utilize CRM and customer database to segment audiences and create targeted campaigns

·        Design innovative campaigns (wellness bundles, educational + product combos, referral programs)

·        Track and report on campaign performance, ROI, and customer acquisition costs

·        Identify trends and opportunities in customer behavior to inform product and marketing decisions

·        Multichannel Sales Expansion

·        Explore and launch sales through emerging channels (B2B marketplaces, affiliate networks, influencer partnerships)

·        Develop strategic partnerships with wellness publications, blogs, and educational platforms

·        Create thinking outside-the-box initiatives (pop-up experiences, spa collaborations, educational events)

·        Expand geographic presence in both US and India through localized strategies

·        Performance & Reporting

·        Set and achieve quarterly/annual sales targets across all channels

·        Collaborate cross-functionally with marketing, product, and operations teams

Required Qualifications

·        3-7 years of sales experience, preferably in e-commerce, wellness, beauty, or lifestyle brands

·        Proven success in D2C and B2B sales, with track record of hitting revenue targets

·        Experience with e-commerce platforms (Shopify and marketplace selling (Amazon, Flipkart, etc.)

·        Proficiency with email marketing platforms (Klaviyo) and CRM tools

·        Strong understanding of digital marketing, paid advertising, and customer acquisition strategies

·        Experience managing and leveraging customer databases for campaign development

·        Excellent communication, negotiation, and relationship-building skills

·        Self-motivated, results-driven, and comfortable working in a fast-paced startup environment

·        Familiarity with US and Indian markets (highly desirable for dual-market focus)

Desired Qualifications & Experience

·        Background in Ayurveda, wellness, skincare, beauty, or holistic health industries

·        Knowledge of spa and esthetic professional ecosystems

·        Experience with subscription or membership-based business models

·        Familiarity with influencer marketing and affiliate programs

·        Track record of launching successful product bundles, limited editions, or innovative campaigns

·        Basic understanding of Ayurvedic principles and terminology

·        Prior experience scaling startups or leading sales in emerging markets

Key Skills & Competencies

·        Strategic & Creative Thinking – Ability to develop innovative go-to-market strategies and think outside conventional playbooks

·        Data-Driven Decision Making – Comfortable analyzing metrics, trends, and customer data to optimize sales

·        Multichannel Expertise – Skilled in managing and growing sales across digital, marketplace, and direct channels simultaneously

·        Relationship Building – Natural connector who builds lasting partnerships with B2B clients and understands spa/esthetic culture

·        Campaign Development – Ability to conceptualize and execute compelling campaigns that resonate with target audiences

·        Project Management – Organized and detail-oriented with ability to manage multiple initiatives

·        Adaptability – Comfortable working across two markets with different dynamics, cultures, and regulations

What We Offer

·        Competitive base salary + performance-based commission and bonus structure

·        Opportunity to lead and shape the sales strategy of a fast-growing Ayurvedic wellness brand

·        Work with authentic, high-quality products in a mission-driven company

·        Exposure to two dynamic markets (US and India) with global growth potential

·        Collaborative team environment with marketing, product, and operations support

·        Professional development and learning opportunities in Ayurveda and wellness

·        Flexibility and autonomy to innovate and drive results your way

Reporting & Location

Reports to: Founder/Head of Sales

Location: Hybrid(flexibility for right candidate)

Travel: Occasional (for partnerships, events, and market exploration)