Sales Head - BFSI - B2C

Sales Head – B2C | BFSI Education

Company: ElewayteLocation: [Chennai - Taramani] Experience: 8–15 years Employment Type: Full-time

About Elewayte

Elewayte is building the next generation of career-focused learning solutions for the BFSI sector. We help learners build the skills and knowledge required to pursue careers in banking and financial services.

We are looking for an experienced and highly driven Sales Head – B2C to lead and scale our consumer sales function.

About the Role

As the Sales Head – B2C, you will own the end-to-end sales and revenue function for Elewayte's BFSI courses.

You will be responsible for building and leading the sales organisation, driving enrolments and revenue, managing the complete sales funnel, improving conversion rates, and creating a scalable and high-performance sales engine.

This is a hands-on leadership role for someone who has experience managing high-volume B2C/inside-sales teams and is passionate about delivering aggressive growth.

Key ResponsibilitiesRevenue & Business Ownership

• Own the overall B2C revenue and enrolment targets.
• Develop and execute monthly, quarterly, and annual sales plans.
• Drive the complete sales funnel from lead generation to enrolment and payment.
• Build a predictable sales pipeline and consistently achieve revenue targets.
• Monitor sales performance and take corrective actions to close revenue gaps.
• Own sales forecasting and provide accurate business projections to the leadership team.

Team Leadership

• Lead, manage, and scale the B2C sales team.
• Manage Sales Managers, Team Leaders, Counsellors, and Inside Sales Executives.
• Set individual and team targets and establish clear performance KPIs.
• Hire, train, coach, and develop high-performing sales talent.
• Build a strong performance-driven and accountable sales culture.
• Conduct regular performance, pipeline, and productivity reviews.
• Design and implement effective incentive and performance management structures.

Sales Funnel & Conversion

• Own and continuously improve the complete B2C sales funnel.
• Improve lead-to-contact, counselling-to-enrolment, and overall conversion rates.
• Develop sales processes, scripts, objection-handling frameworks, and follow-up strategies.
• Identify and eliminate lead leakage and conversion bottlenecks.
• Drive sales productivity and improve revenue per salesperson.
• Analyse customer objections and buying behaviour to improve conversion.

Sales Operations & Analytics

• Drive strong CRM adoption and sales process discipline.
• Establish dashboards and reporting mechanisms for real-time sales visibility.
• Track key metrics including:
• Leads and lead quality
• Contact and counselling rates
• Conversion rates
• Enrolments
• Revenue
• Average ticket size
• Revenue per salesperson
• Sales cycle
• Refund/cancellation rates
• Forecast accuracy
• Use data and analytics to improve sales efficiency and performance.

Marketing & Cross-functional Collaboration

• Work closely with Marketing to optimise lead generation and lead quality.
• Provide insights on campaign performance, customer behaviour, and conversion.
• Collaborate with Product and Academic teams to strengthen the course value proposition.
• Ensure the sales team effectively communicates course benefits, career outcomes, and value to prospective learners.

What We're Looking For

• 8–15 years of experience in B2C / Inside Sales, with significant experience in sales leadership.
• Proven track record of owning and delivering revenue targets.
• Experience managing and scaling large sales/counselling teams.
• Strong experience in EdTech, Education, BFSI Training, Career Upskilling, Consumer Finance, Insurance, or other high-volume B2C businesses.
• Strong understanding of lead-driven sales funnels and conversion metrics.
• Experience with CRM systems, sales dashboards, forecasting, and performance management.
• Excellent people leadership, coaching, negotiation, and communication skills.
• Strong analytical and commercial mindset.
• Highly execution-oriented with a strong sense of ownership.

What Success Looks Like

In this role, success means:

• Consistently achieving and exceeding revenue targets.
• Building a high-performing and scalable B2C sales organisation.
• Improving lead-to-enrolment conversion and sales productivity.
• Creating predictable and accurate revenue forecasting.
• Building strong sales processes and performance systems.
• Developing future sales leaders within the organisation.

Why Join Elewayte

This is an opportunity to take end-to-end ownership of a growing B2C revenue function and play a key role in scaling Elewayte's BFSI education business.

You won't just manage a sales team — you will own the number, build the team, optimise the funnel, and build the revenue engine.

If you are a high-energy B2C sales leader who thrives on targets, people, and growth, we would love to hear from you.

Apply now and join Elewayte