Sales Executive
Job Description
Sales Executive
Position
Sales Executive
Department
Retail Sales
Reporting To
Store Manager / Assistant Store Manager
Location
Store Location
Job Purpose
To drive store sales by delivering an excellent customer experience, understanding customer requirements, recommending suitable products, and converting walk-ins and leads into successful sales while maintaining the brand's service standards.
Key Responsibilities
1. Customer Handling & Sales
- Welcome and engage customers entering the store.
- Understand customer needs, preferences and budget.
- Recommend appropriate products based on customer requirements.
- Demonstrate product features, benefits, pricing and offers.
- Handle customer queries and objections effectively.
- Convert walk-ins, enquiries and leads into sales.
- Achieve individual and store-level sales targets.
2. Customer Relationship Management
- Build strong relationships with customers and encourage repeat purchases.
- Follow up with customers on enquiries, quotations and pending purchases.
- Maintain customer information and follow CRM processes.
- Support customer engagement and loyalty initiatives.
3. Product Knowledge
- Maintain strong knowledge of products, collections, pricing, offers and ongoing promotions.
- Stay updated on new launches and product features.
- Communicate product information accurately to customers.
4. Store Operations
- Maintain proper product presentation and store hygiene.
- Follow company policies and SOPs related to billing, inventory and customer handling.
- Coordinate with the Store Manager and other team members to ensure smooth store operations.
- Ensure accurate handling of customer orders and documentation.
5. Sales & Performance
- Monitor daily sales performance and work towards achieving assigned targets.
- Identify opportunities for upselling and cross-selling.
- Participate in promotional campaigns and store-level sales activities.
- Share customer feedback and market insights with the Store Manager.
Key Performance Indicators (KPIs)
- Individual Sales Achievement %
- Store Sales Contribution
- Conversion Rate
- Average Transaction Value (ATV)
- Customer Repeat/Retention
- Upselling & Cross-selling
- Customer Satisfaction
- Lead Follow-up & Conversion
Required Qualifications
- Graduate / 12th Pass, depending on company requirements.
- Prior experience in retail sales, jewellery, fashion, lifestyle or premium retail is preferred.
- Freshers with strong communication and customer-handling skills may also be considered.
Required Skills
- Strong communication and interpersonal skills
- Customer-centric approach
- Sales and negotiation skills
- Product presentation skills
- Ability to achieve targets
- Positive attitude and willingness to learn
- Basic computer/CRM knowledge
- Ability to work in a team
Experience
0–3 years of relevant retail/sales experience.
Preferred Candidate Profile
A customer-focused and target-oriented individual who is confident in interacting with customers, has strong communication skills, demonstrates a professional appearance and attitude, and is passionate about delivering an excellent retail experience.
Position
Sales Executive
Department
Retail Sales
Reporting To
Store Manager / Assistant Store Manager
Location
Store Location
Job Purpose
To drive store sales by delivering an excellent customer experience, understanding customer requirements, recommending suitable products, and converting walk-ins and leads into successful sales while maintaining the brand's service standards.
Key Responsibilities
1. Customer Handling & Sales
- Welcome and engage customers entering the store.
- Understand customer needs, preferences and budget.
- Recommend appropriate products based on customer requirements.
- Demonstrate product features, benefits, pricing and offers.
- Handle customer queries and objections effectively.
- Convert walk-ins, enquiries and leads into sales.
- Achieve individual and store-level sales targets.
2. Customer Relationship Management
- Build strong relationships with customers and encourage repeat purchases.
- Follow up with customers on enquiries, quotations and pending purchases.
- Maintain customer information and follow CRM processes.
- Support customer engagement and loyalty initiatives.
3. Product Knowledge
- Maintain strong knowledge of products, collections, pricing, offers and ongoing promotions.
- Stay updated on new launches and product features.
- Communicate product information accurately to customers.
4. Store Operations
- Maintain proper product presentation and store hygiene.
- Follow company policies and SOPs related to billing, inventory and customer handling.
- Coordinate with the Store Manager and other team members to ensure smooth store operations.
- Ensure accurate handling of customer orders and documentation.
5. Sales & Performance
- Monitor daily sales performance and work towards achieving assigned targets.
- Identify opportunities for upselling and cross-selling.
- Participate in promotional campaigns and store-level sales activities.
- Share customer feedback and market insights with the Store Manager.
Key Performance Indicators (KPIs)
- Individual Sales Achievement %
- Store Sales Contribution
- Conversion Rate
- Average Transaction Value (ATV)
- Customer Repeat/Retention
- Upselling & Cross-selling
- Customer Satisfaction
- Lead Follow-up & Conversion
Required Qualifications
- Graduate / 12th Pass, depending on company requirements.
- Prior experience in retail sales, jewellery, fashion, lifestyle or premium retail is preferred.
- Freshers with strong communication and customer-handling skills may also be considered.
Required Skills
- Strong communication and interpersonal skills
- Customer-centric approach
- Sales and negotiation skills
- Product presentation skills
- Ability to achieve targets
- Positive attitude and willingness to learn
- Basic computer/CRM knowledge
- Ability to work in a team
Experience
0–3 years of relevant retail/sales experience.
Preferred Candidate Profile
A customer-focused and target-oriented individual who is confident in interacting with customers, has strong communication skills, demonstrates a professional appearance and attitude, and is passionate about delivering an excellent retail experience.
More Info
Key Skills
Sales and negotiation skills
Basic computer CRM knowledge
Product presentation skills
About Company
Skills:
Analytical Skills, Sales Experience, Merchandising techniques, Knowledge about sales and negotiation processes
Skills:
Negotiation, Communication Skills, Understanding of cybersecurity solutions, Sales Skills, Client Relationship Management, Experience in B2B sales, Excellent presentation and pitching skills
Skills:
sales strategies, Presentation Skills, Customer Engagement, crm software, sales performance metrics, Client Relationship Management, Ms Office Suite, market research, agricultural practices knowledge, Lead Generation, Negotiation Skills, Product Knowledge, Negotiation
Skills:
Ms Office, CRM Tools, Basic Computer Knowledge, Basic knowledge of furniture interior industry