Job Title: Sales Development Representative (SDR)
Experience
1–3 Years
Employment Type
Full-Time
Job Summary
We are looking for a highly motivated Sales Development Representative (SDR) to drive outbound sales efforts and generate qualified business opportunities. The ideal candidate will be responsible for identifying prospective customers, engaging decision-makers, qualifying leads, and creating a strong sales pipeline for the Account Executive team. This role is ideal for individuals who thrive in a target-driven, fast-paced B2B SaaS environment.
Key Responsibilities
Prospecting & Lead Generation
- Identify and research potential customers across e-commerce, D2C, retail, and related industries.
- Build target account lists using LinkedIn, databases, and other lead-generation platforms.
- Execute structured outbound campaigns through cold calls, emails, and social selling.
- Generate qualified leads and expand the sales pipeline.
Cold Calling & Outreach
- Conduct high-volume outbound calls to introduce products and solutions to prospective customers.
- Create personalized email and LinkedIn outreach campaigns to increase engagement.
- Consistently achieve daily and weekly outreach and activity targets.
- Handle objections professionally and maintain productive conversations.
Lead Qualification
- Understand customer business challenges, technology landscape, and operational requirements.
- Qualify prospects based on the Ideal Customer Profile (ICP), business needs, and buying intent.
- Conduct discovery calls to assess opportunity potential and urgency.
- Maintain accurate qualification notes for smooth sales handoff.
Pipeline Management
- Schedule qualified meetings and product demonstrations for the sales team.
- Update and maintain customer interactions, lead status, and opportunity details in the CRM.
- Ensure seamless transition of qualified opportunities to Account Executives.
- Monitor pipeline progress and follow up with prospects as required.
Market & Customer Insights
- Stay informed about industry trends, competitor offerings, and customer challenges.
- Share market feedback and customer insights with Sales, Marketing, and Product teams.
- Continuously improve outreach strategies based on prospect feedback and campaign performance.
Required Skills & QualificationsMust-Have
- 1–2 years of experience in SaaS Sales, IT Software Services sales, Business Development, or Sales Development Representative (SDR) roles.
- Experience in SaaS sales must.
- Excellent verbal and written communication skills in English and Hindi.
- Strong cold calling, prospecting, and objection-handling abilities.
- Target-oriented with the ability to work independently in a fast-paced environment.
- Strong interpersonal, negotiation, and relationship-building skills.
- Basic understanding of e-commerce, retail technology, or SaaS products.
- Experience using CRM platforms such as HubSpot or similar sales tools.
- Familiarity with LinkedIn Sales Navigator, lead-generation platforms, and outbound sales techniques.
- Strong analytical mindset with the ability to identify high-potential prospects.
Key Performance Indicators (KPIs)
- Achievement of qualified meeting and pipeline generation targets.
- Consistent outbound activity (calls, emails, and social outreach).
- High-quality lead qualification and conversion rates.
- Accurate CRM updates and pipeline management.
- Contribution to overall revenue generation through qualified opportunities.
Education
- Bachelor's degree in Business, Marketing, Commerce, or a related field is preferred.
Skills: it software sales,prospecting & lead generation,saas sales,cold calling & outreach,pipeline management,sales development,lead qualification,market & customer insights