Sales Development Representative /(SDR)

Outbound Prospecting:

• Initiate contact with potential customers through cold calling, email campaigns, and social media outreach to generate interest in the company's products and services.

Lead Qualification:

• Qualify leads based on established criteria such as Budget, Authority, Need, and Timeline (BANT) to ensure alignment with the ideal customer profile.

Appointment Setting:

• Schedule meetings and hand off qualified leads to the sales team to drive the next steps in the sales process.

CRM Management:

• Maintain accurate records of all prospect interactions, follow-ups, and status updates in the CRM system (e.g., Salesforce).

Team Collaboration:

• Coordinate with the sales and marketing teams to refine lead generation strategies and ensure seamless transition of qualified leads.

Market Research:

• Monitor industry trends, competitor activities, and customer behavior to uncover new outreach opportunities and refine prospecting tactics.

Performance Reporting:

• Track and report weekly metrics including outbound contacts, qualified leads, appointments set, and lead-to-opportunity conversion rates.

Required Qualifications & Experience:

Education:

• Bachelor's degree in Business, Marketing, or a related field.

Experience:

• Minimum 3 years in outbound lead generation or sales development, preferably in a B2B environment.