Sales Development Representative -Lead

Position: SDR Lead

Location: Gurugram

Working Days: Monday to Saturday (Alternate Saturday - half day)

Experience Required: 3-5 years

Outbound SDR Lead - Rdash

Full-time | On-site

About Rdash

Rdash is an AI-powered construction management platform trusted by

450+ companies across India and the UAE, including Amazon, ICICI

Bank, LivSpace, and JSW Homes. Backed by Y Combinator, Stellaris,

and Zacua Capital, we're building the operating system for

construction - replacing fragmented WhatsApp threads, Excel sheets,

and disconnected tools with a single platform that connects every

stage of a project.

We're growing fast, and outbound is one of our primary GTM levers.

This role is central to that.

The Role

We're looking for an Outbound SDR Lead who has done this before -

built pipelines, managed a small team, and owned a metric. You'll run

the outbound engine at Rdash: strategy, sequencing, team

management, and execution. You'll work closely with the Head of

Marketing and the sales team to drive qualified pipeline into the

funnel.

This is not a manage up and delegate down role. You'll be in the

trenches coaching reps, reviewing copy, fixing conversion drop-offs,

and holding the team accountable to weekly targets.

What You'll Own

End-to-end outbound engine: channels (LinkedIn, email, cold

calling), tools, sequences, and cadences

A team of 6-8 SDRs: hiring, onboarding, daily coaching, and

performance management

Weekly and monthly pipeline targets - you own the number, not

just the activity

Outbound ICP list-building and segmentation in partnership with

marketing

Sequence quality: you'll review and iterate on messaging, open

rates, reply rates, and meeting conversion

CRM hygiene: ensuring all outbound activity is logged accurately

in HubSpot

Reporting: weekly dashboards covering outreach volume,

open/reply/meeting rates, and pipeline contribution

What We're Looking For

3–5 years of B2B SaaS sales or SDR experience, with at least 1–2

years in a lead or team management role

Currently in a similar role — SDR Manager or Outbound Lead

with team responsibilities

Proven track record of hitting outbound pipeline targets, not just

activity quotas

Experience with LinkedIn outreach at scale (InMail campaigns,

Sales Navigator), email sequencing tools, and CRM (HubSpot

preferred)

Strong written communication - you can spot a weak subject line

or a bloated email instantly

Comfortable working with data: you track what matters and

adjust based on it

Familiarity with construction, real estate, or infra tech is a plus -

not a must

What Good Looks Like at 90 Days

Team is running a structured outbound cadence with clear weekly

targets

Sequence open and reply rates are benchmarked and improving

You've identified the top 1–2 conversion bottlenecks and have a

plan to fix them

CRM is clean and reporting is reliable

Why This Role

Direct access to leadership - you report to the Head of Marketing

and work closely with the CEO

Real ownership: you're building the outbound function, not

maintaining someone else's system

Competitive comp with performance-linked incentives tied to

pipeline

Fast-moving team and a product that customers genuinely love