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The Data Science Senior Analyst (Lead Data Scientist) is part of the Data Impact Benelux team. This team is responsible for supporting the Benelux commercial data strategy and ecosystem through developing and implementing advanced analytics solution and a comprehensive business intelligence roadmap. The team works closely with the marketing & commercial ecosystem to ensure all commercial data are leveraged in the most optimal way.
As the lead data scientist, this individual will be responsible for development and deployment of data science modeling frameworks using Statistical modeling (Machine Learning as appropriate) for sDNA and cDNA for BENLUX markets e.g., prediction of store potential, store segmentation, assortment optimization, asset deployment, audience profiling, etc.
The position exists to unlock competitive advantage in go-to-market and execution through cutting edge data science, advanced analytics, and AI techniques, with a focus on OT, TT and AFH for BENLUX. The focus of this role is ensuring the successful implementation of data science solutions that deliver. The role holder will also leverage best practice to help to establish a reusable data science ecosystem.
PepsiCo, Inc. is an American multinational food, snack, and beverage corporation headquartered in Harrison, New York, in the hamlet of Purchase. PepsiCo's business encompasses all aspects of the food and beverage market. It oversees the manufacturing, distribution, and marketing of its products. PepsiCo was formed in 1965 with the merger of the Pepsi-Cola Company and Frito-Lay, Inc. PepsiCo has since expanded from its namesake product Pepsi Cola to an immensely diversified range of food and beverage brands. The largest and most recent acquisition was Pioneer Foods in 2020 for $1.7bn [3] and before that it was the Quaker Oats Company in 2001, which added the Gatorade brand to the Pepsi portfolio and Tropicana Products in 1998.
Job ID: 136253425