- To ensure revenue generation for the company
- Make sales calls, prepare client proposals & presentations, plan weekly sales cycle by doing account mining of the allocated accounts through client meetings accordingly
- Prepare sales related reports including daily call reports, weekly reports, sales projection report, monthly sales plan etc
- Maintain strong relationships with clients and agencies in the person's portfolio.
- Conduct competition tracking and monitoring on frequent basis.
- Understand in detail about client spends at a brand level and then develop Go to Market approach
- To look at broader perspective, think through ideas and create solutions for clients via upselling & cross selling of various properties
- Media Tracking to generate prospects.
- Provide written brief to programming for the spot / commercial based on inputs from client / agency
- Ensure that ROs and TOs are appropriately generated and the spots are scheduled accordingly (through the sales coordinator and scheduler)
- Ensure the pricing is maintained as per stipulated target
- Work to bring the core brand creative to life by designing multimedia solutions interactive campaigns for clients including On ground, Digital, Content, Media and PR
- Follow up and ensure that monies are collected on time including sending appropriate reminders to clients and agencies for payment
INTERNAL STAKEHOLDER MANAGEMENT
- Content Team
- Finance
- Scheduling
Skills & Qualifications
- MBA / PGDM with 4+ years of experience in Sales & Marketing from any Industry.
- Collaboration
- Ability to work under pressure
- Adaptability
- Strong branding focus
- Good Communication Skills
- Understanding of local market & language is mandatory
- Must be willing to travel locally for client meetings
