Relationship Manager – Farmer Finance

As a Relationship Manager – Farmer Finance, you will be responsible for building and managing relationships with customers in the rural and agricultural segment and supporting their financial requirements.

The role focuses on understanding customers financing needs, providing suitable banking solutions, developing strong relationships, and identifying opportunities to expand the customer base while maintaining high standards of service.

Key Responsibilities

• Build and manage relationships with customers across the farmer and rural finance segment.
• Understand customers financial requirements and provide appropriate banking and lending solutions.
• Identify and acquire new customers while strengthening relationships with existing customers.
• Generate business opportunities through customer interactions, local market engagement, and relationship building.
• Support customers through the application and documentation process for relevant financial products.
• Coordinate with internal teams for processing, credit assessment, documentation, and servicing of customer requirements.
• Maintain regular engagement with customers and ensure timely resolution of queries and service requirements.
• Identify opportunities to offer relevant banking and financial products based on customer needs.
• Develop an understanding of the local market, customer segments, and business opportunities.
• Ensure adherence to internal processes, compliance requirements, and applicable regulatory guidelines.
• Maintain a customer-centric approach while balancing business, service, and risk requirements.
• Take ownership of customer relationships and work proactively towards business growth and customer satisfaction.

Eligibility & Qualifications

• Graduate with relevant professional experience.
• 1–5 years of work experience, preferably in relationship management, banking, financial services, rural finance, agricultural finance, lending, sales, or similar customer-facing roles.
• Strong communication and interpersonal skills.
• Ability to understand customer financial requirements and recommend appropriate solutions.
• Customer-focused approach with strong relationship-building capabilities.
• Sales and business development orientation.
• Ability to work with multiple internal teams and stakeholders.
• Strong execution, ownership, and problem-solving skills.
• Understanding of the local market and customer ecosystem will be an advantage.
• Willingness to work across locations based on business requirements.

Key Success Factors

• Strong customer relationship management capabilities
• Understanding of customer financial needs
• Sales and business development orientation
• Customer service mindset
• Strong communication and interpersonal skills
• Local market understanding
• Strong execution and ownership
• Proactive approach to problem-solving
• Ability to collaborate effectively across teams
• Adaptability to changing roles and business requirements

About Farmer Finance

The Farmer Finance business focuses on addressing the financial requirements of customers across the agricultural and rural ecosystem. The role involves working closely with customers to understand their financing needs and provide relevant banking solutions while building long-term relationships.

The team plays an important role in expanding access to financial services, supporting customer requirements, and strengthening relationships across rural and agricultural markets.

Role & Location Fungibility

Banking is an essential service, and employees may be required to demonstrate flexibility across roles and locations based on business requirements. The responsibilities mentioned above provide an overview of the position and are directional in nature.