Regional Sales Manager - IVD

Job description:

Company: Avience Biomedicals Limited

Job Title: Regional Sales Manager – IVD

Location: New Delhi, Gorakhpur and Varanasi

Experience Required: 5–7 Years (IVD & Medical Equipment Industry)

Department: Business Development and Sales

About the Company

Avience Biomedicals Limited is an ISO & GMP–certified organization engaged in manufacturing IVD products, medical devices, biomedical consumables, and laboratory solutions, compliant with Indian MDR-2017, ISO-13485, FDA, and other global regulatory standards.

Job Summary:

We are seeking a dynamic and result-oriented Regional Sales Manager – IVD with 3–5 years of experience in the In-Vitro Diagnostics (IVD) and medical equipment industry. The candidate will be responsible for driving sales growth, expanding market presence, and managing key accounts across North India.

Key Responsibilities:

• Develop and implement regional sales strategies to achieve business targets.
• Promote and sell IVD and medical equipment including Hematology, Biochemistry, Electrolyte Analyzers, Urine Analyzers, and related diagnostic products.
• Identify new business opportunities and expand the customer base in the assigned territory.
• Build and maintain strong relationships with hospitals, laboratories, diagnostic centers, and distributors.
• Conduct product demonstrations, presentations, and negotiations with clients.
• Monitor competitor activities and market trends to maintain a competitive edge.
• Ensure timely payment collections and coordinate with internal departments for smooth operations.
• Submit regular sales reports and forecasts to management.

Requirements:

• Minimum 2–5 years of relevant experience in IVD or medical equipment sales.
• Strong knowledge of diagnostic products such as Hematology, Biochemistry, Electrolyte, and Urine Analyzers.
• Excellent communication, negotiation, and interpersonal skills.
• Ability to work independently and achieve assigned sales targets.