Regional Sales Manager

About Euler Motors:

Euler Motors is a fast-growing Indian electric vehicle OEM focused on transforming commercial mobility through intelligent, high-performance three-wheeler EVs. Founded in 2018, the company builds computers on wheels with advanced telematics, strong battery technology, and industry-leading payload capacity. Its products are designed for demanding last-mile logistics, serving e-commerce, FMCG, and fleet operators. With a technology-first approach and a strong service ecosystem, Euler Motors lowers total cost of ownership while boosting operational efficiency. The company fosters a collaborative, innovation-driven culture and contributes significantly to India's transition toward sustainable, efficient, and intelligent electric mobility.

Media Coverage:TimesOfIndia, ETnow, ETStarupAdda, MoneyControl, Inc42, CNBC-TV18#budget2023, EulerHiLoadEVlaunch, CNBC-TV18#budget 2023 Series C Funded

Role Overview:

The Regional Manager -Retail Sales will be responsible for driving monthly and quarterly retail targets, managing P&L performance, strengthening channel effectiveness, improving market share, and building high-performing sales teams across the assigned region. The role demands strong business acumen, people leadership, dealer development expertise, and knowledge of the light commercial electric vehicle market.

Key Responsibilities:

1. Revenue, Retail & Market Share:

- Achieve monthly and quarterly retail targets for the assigned region.

- Drive growth in market share in the targeted geography through strategic initiatives and competitive actions.

- Monitor performance city-wise, outlet-wise, and salesperson-wise to ensure achievement of KPIs.

2. P&L & Business Performance:

- Prepare P&L for each city and each outlet and ensure sustained profitability.

- Drive overall positive P&L for the region through optimized operations, cost management, and strategic interventions.

3. Lead & Enquiry Management:

- Review and monitor leads enquiries at city, outlet, and salesperson levels.

- Strengthen lead funnel hygiene, response TAT, follow-up discipline, and conversion ratios.

4. Team Building & Capability Development:

- Identify and train high-potential talent for roles such as ASM, TSM, TSE or equivalent.

- Build a performance-driven culture through coaching, mentoring, and skill development.

- Effectively manage teams from diverse cultures, backgrounds, and demographics.

5. Marketing Activation & Brand Visibility:

- Plan and execute BTL activities in coordination with the Marketing team.

- Drive localized brand activation, dealer-level promotions, festival campaigns, and tactical schemes to boost retail.

6. Market Expansion & Competitions Analysis:

- Lead market development and tertiary networks in urban, semi-urban, and rural markets.

- Ensure qualitative and quantitative improvements in the outlets- footfall, conversion, customer experience, and service readiness.

- Gather competitor insights (pricing, discounts, finance schemes, retail performance, etc.) to drive informed decision-making.

7. Financier Tie-Ups & Retail Finance Enablement:

- Identify key financiers in the region and support finance team in establishing tie-ups.

- Drive financing schemes and partnerships to boost retail sales and improve customer affordability.

8. Strategic Sales Execution:

- Implement GTM plans aligned with regional market dynamics.

- Track industry trends, customer demands, and competitive behavior to capitalize on opportunities.

Eligibility Criteria:

- Master's degree in Business Administration or equivalent.

- 10-15 years of minimum experience in Regional Sales Management in commercial vehicles.

- Strong understanding of commercial EV market, dealer management, channel development, BTL execution, and retail finance.

- Proficiency in local regional language mandatory.

Why to join Euler Motors

- Exposure to work closely with leadership team & founding members

- Collaborative and innovation-driven culture along with growth & learning opportunities

- Opportunity to work in a high-growth EV OEM building next-gen mobility solutions.

- Equal opportunity employer with a strong focus on diversity and inclusion.

If interested, Kindly share your CV at [Confidential Information].