Referral - OmniChannel

• We are seeking a high-energy and innovative leader to join our Omnichannel Centre of Excellence to develop new, specialized capabilities for Axtria, and to accelerate the company's growth by supporting our clients omnichannel marketing strategies.
• Axtria CustomerIQTM is the most advanced omnichannel-driven customer engagement solution for the life sciences industry. It enables personalized interactions, at scale to optimize commercial activity.
• Axtria CustomerIQTM combines the power of AI/ML-based analytics with a unique knowledge of the customer journey to recommend Next Best Experiences (NBX) through Next Best Action (NBA) recommendations, significantly improving the interaction between the life sciences company and its customers.
• Axtria CustomerIQTM provides a complete, continuous 360 view of the customer while automating and optimizing the efficiency of both sales and marketing channels, driving higher revenue.

Education

• Fellow Programme - Engineering

Work Experience

Following are the skills we hire for our Omnichannel Team. Your experience could be a fit for one of the relevant skills. Specific JD for relevant skills will be discussed by Recruiters.

• Data Engineer:
• 5-8 years experience in data engineering, consulting, and/or technology implementation roles.
• Responsible for omnichannel data engineering engagements that leverage Axtria's custom data management platform or clients own technology stacks.
• Drive integration of traditional & digital marketing data to create a 360-degree view of the customer.
• Data Scientist:
• 5-8 years of experience in the entire model development pipeline from ideation to deployment, testing & monitoring, and different ML architectures (e.g., supervised, unsupervised, reinforcement learning, etc.).
• Responsible for the end-to-end deployment of predictive models including scoping, testing, implementation, maintenance, tracking, and optimization of predictive models and executing statistical and data mining techniques (e.g., hypothesis testing, machine learning, and retrieval processes) on large data sets to identify trends, figures, and other relevant information.
• Business Analyst:
• 5-8 years of experience in marketing analytics.
• The primary role is to gather business requirements related to omnichannel marketing processes, built-in Axtria's proprietary CustomerIQ technology platform, or in clients selected decision engine technologies.
• Success in the role will lead to additional responsibilities to engage and advise clients, guide CustomerIQ product feature designs, develop new processes and standards, innovate new algorithm approaches, and more.