We're Sleepy Owl Coffee, an omni-channel challenger brand in the coffee space, on a mission to make India a coffee-drinking country. As a premium coffee brand, we proudly serve over 5,00,000+ coffee drinkers across the country. We have a presence both online in 5000 stores and growing market share on digital channels. Backed by marquee investors and mentors like DSG Consumer Partners & Rukam Capital, we're ready to scale our digital business. We need a dynamic Key Account Manager to grow our business on Quick-Commerce.
Key Responsibilities
- Setting & achieving aspiration growth targets on Q-Com for Sleepy Owl.
- Building an annual plan, defining metrics and reporting, and driving sales and P&L on Blinkit, Instamart & Zepto.
- Executing complete day to day business operations of Q-Com at each level: On Platform Marketing, Inventory, Cataloging, Pricing, New Product Launches, Driving negotiations
- Driving efficiency and effectiveness across the supply chain through accuracy in demand forecasting, and coordinating with cross functional teams to deliver on pre-set KPIs for inventory.
- Building relationships with all relevant stakeholders with the aim to drive business.
- Manage the sales administration function, operational performance reporting, streamlining processes and systems wherever possible, and advising senior management on maximising business relationships.
- Building monthly sales forecast at a product level, defining levers of growth, monitoring product listing, performance, and ensuring growth in market share of each sub-category.
Key Deliverables:
- Business delivery of turnover and market share as agreed.
- Onsite presence for all major SKU's - availability and right presence.
- Execution of promotional campaigns with increased effectiveness.
- Data capturing from the platform, and building reporting structures/dashboards in agreed formats.
- Ensure sufficient level of stocks with E-retailer.
Qualification: 3 years of experience in E/Q-Commerce (Mandatory) + MBA: Sales & Marketing (optional but recommended)
Key Skills
- Should have worked either as a Category Manager with E/Q-Com platform or have worked as KAM for E/Q-Comm channel with a brand. .
- 4 years of experience (minimum). Proficient in Key Account Management, On-platform marketing, comfortable in managing large datasets, and leveraging insights to drive marketing penetration.
- Well versed in PPC with experience in setting up + optimising campaigns.
- Analytical, good Excel skills
- Leadership and Influencing skills: Identify, build and use a wide network of contacts with people at all levels, internally and externally. Achieves a good result through a well-planned approach
- Initiative & Flexibility: Recognises the need to adapt to change & implement appropriate solutions. Be able to identify opportunities and recommend/influence for change to increase the effectiveness and success of campaigns.
- Attitude & Aptitude for Sales
- Should be a team player, working alongside people from all walks of life.
