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Minimum 6 years of experience in B2B tech marketing
Experience in Product or B2B Marketing
Experience creating marketing business plans
Interest in, but not limited to, automation or sustainability software
Experience working and communicating with groups of different backgrounds and skills to enable collaboration
Ability to manage multiple priorities at once, prioritizing tasks, and shifting in an environment of continuous change
Preferred technical and professional experience
Deep understanding of go-to-market strategies
Experience developing audience strategies (e.g., understanding and prioritizing potential audiences based on key behaviors/characteristics)
Client experiences design & measurement (e.g., using technology to measure and improve the customer experience and translate data into meaningful actions)
Experience with SaaS offerings
Knowledge of Automation or Sustainability products and/or services
At IBM, we do more than work. We create. We create as technologists, developers, and engineers. We create with our partners. We create with our competitors. If you're searching for ways to make the world work better through technology and infrastructure, software and consulting, then we want to work with you.
Job ID: 117929495