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Finnable

Product Manager - LAP (MSME & Salaried)

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Job Description

Company Description

Finnable is one of India's fastest-growing lending platforms, offering personal loans of up to ₹10 lakh through a fully digital process for salaried professionals across 170+ cities. Founded by fintech experts Nitin Gupta and Amit Arora, Finnable combines advanced financial technology and risk management to provide responsible and scalable credit solutions. Recently, Finnable closed a ₹250 crore Pre-Series C funding round and received recognition from Forbes, ET BFSI, and the Great Place To Work certification. With a strong commitment to financial inclusion, Finnable focuses on building fast, fair, and accessible credit solutions for salaried India.

Role Overview

This role requires an understanding of Micro & Small Enterprises in Teir 2/3 geographies, knowledge of their cash flow nuances, ability to design and scale innovative credit products tailored to those segments.

The ideal candidate will bridge on-ground insights (including competitive benchmarking) with product, credit, and technology to drive growth, improve customer experience, and unlock new revenue streams.

Key Responsibilities

1. Product Strategy & Development

  • Design customer-centric loan products based on local market needs and income patterns
  • Continuously innovate on product constructs (Technology, TAT, Tenure, Ticket size, Repayment models, Hybrid income assessment, Type of Security etc.)

2. Customer & Market Understanding

  • Spend significant time in the field to understand customer behavior, needs, and pain points
  • Build strong insights into MSME cash flows, salaried informal segments, and local business ecosystems
  • Translate ground-level insights into scalable product features and policies

3. Financial Needs Analysis

  • Analyze customer financial requirements across lifecycle stages (working capital, expansion, personal needs)
  • Develop frameworks for income assessment in low-documentation/alternate sources environments
  • Work closely with credit teams to refine underwriting models for these segments

4. Cross-Sell & Revenue Enhancement

  • Identify and drive cross-sell opportunities (PL, Mobile, Vehicle Gold, Cards etc.)
  • Design bundled offerings tailored to customer segments
  • Improve customer lifetime value (LTV) through product innovation

5. Process Optimization (Lead to Disbursement)

  • Own end-to-end funnel: lead generation → login → approval → disbursement
  • Identify bottlenecks and improve TAT, conversion rates, and customer experience
  • Collaborate with sales, credit, operations, and collections teams

6. Tech & AI Enablement

  • Partner with tech teams to digitize and streamline processes
  • Leverage AI/ML for Lead scoring, Credit underwriting, Fraud detection, Customer segmentation
  • Drive adoption of digital tools in field operations

7. Stakeholder Management

  • Work cross-functionally with Sales, Credit, Risk, Ops, Tech, and Analytics
  • Align internal teams to deliver product outcomes

Key Requirements

Experience

  • 3–8 years of experience in NBFC/Banking/Fintech
  • Significant exposure to LAP, MSME lending, or retail secured lending
  • Experience working in Tier 2/3/4 markets preferred

Skills & Competencies

  • Field Orientation: Willingness to travel extensively and engage directly with customers
  • Comfort with Ambiguity: Ability to operate in evolving, unstructured environments
  • Customer Insight: Deep understanding of MSME and salaried segments in semi-urban/rural markets
  • Analytical Thinking: Ability to interpret financials, cash flows, and informal income patterns
  • Product Mindset: Strong problem-solving and innovation capabilities
  • Tech Awareness: Understanding of digital lending, AI/ML applications in financial services
  • Execution Focus: Ability to drive outcomes across multiple stakeholders
  • Local Language: Knowing any one or more of Tamil, Kannada and/or Telugu is preferred

Education

  • MBA/PGDM (preferred) or equivalent experience in financial services

Success Metrics

  • Growth in LAP portfolio (disbursements & AUM)
  • Improvement in lead-to-disbursement conversion rates
  • Reduction in TAT across funnel stages
  • Increase in cross-sell revenue
  • Product adoption and customer satisfaction in target segments

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About Company

Job ID: 147366927