Position : Product Manager
Location : Manesar
Preference : Air Filtration or HVAC industry
KEY RESPONSIBILITIES
PRODUCT :
- Responsible for end-to-end management of existing product portfolio, increase gross margin and volume
- balance standardisation vs customisation based on business value
- structure the product portfolio in line with different customer segmentations
- manage product life cycle till the phase out
- ensure internal product software are updated
- analyze production costs in view of optimising gross margin
- Develop new products, new opportunities / application areas
- Evaluate opportunities for new, updated and re-launched products
- Regularly meet R&D to assess technical opportunities
- Prepare business case for decision (incl. for capital expenditure) by concerned management stakeholder / product forums
- Provide marketing specification in accordance with the corporate template
- Compare the marketing specification with the product specification (written by R&D) and decide what is acceptable and saleable
- Approve final product specification including functionalities, performances, design, look, quality tolerances and packaging
- Propose and develop value added services in order to facilitate product sales (like mounting and validation for operating theatres, validation for safety cabinets)
- Regularly meet key suppliers to review innovations and possible common developments
- Responsible for competitive analysis (price, feature, reverse-engineering)
PRICING :
- Define gross price lists for new products to be approved by Camfil India MD and Regional PM for each category
- Analyse profitability and recommend selling prices
- Propose special transfer price rules to any plants to stick to market levels.
- Study competitive pricing and support sales force
PROMOTION & EXTERNAL COMMUNICATION :
- Set up briefs for marketing department to come up with complete communication package: Videos, catalogue product pages, datasheets, brochures, adds, digital messages, etc
- Prepare plan and package of materials for product launch and re-launch.
- Maintain relationships with external key influencers (related to Customer Segments)
- Support marketing activities as customer training / education: Solution days, Camfil Academy.
- Visit to Gold customers: 2 visits per month minimum
PLACEMENT & INTERNAL COMMUNICATION :
- Contribute to sales meetings and deliver product presentations including competitive analysis, sales pitches & arguments for sales force (internal & external)
- Responsible for internal product training / education
- Define and provide a streamlined sales process for commodity products
- Develops sales tools to improve sales force efficiency e.g. product calculator, LCC etc.
- Support sales force in significant quality / application issues
REPORTING TO :
MD Camfil India and Functional to Regional PMs
COMPETENCIES NEEDED :
We are looking for an independent and dynamic person with the following profile:
- Have proven analytical skills to build well-structured business cases to support new product initiatives
- Be a creative self-starter
- Have strong project management credentials
- Have good organizational and administrative skills
- Hold Tertiary qualifications in Marketing, Business Studies, Engineering or Industrial Design or related professions
- Have the ability to work with minimal supervision and as a team member
- Be a Computer literate with MS Office knowledge
- Have a hands on mentality coupled with a can do attitude
- Have the ability to liaise and present to all levels of Camfil Group management
- Have the ability to travel and work autonomously from remote locations
- Previous work experience in Product Management in B2B industries preferred
REQUIRED LANGUAGES
English
LOCATION
Camfil India Manesar.