Lead Consultant - Adobe Experience Platform (AEP) & Adobe Journey Optimizer (AJO)

Location: India -Mumbai/ Pune/ Chandigarh/(Hybrid)

8+ Years

Employment Type: Full-time (FT) - Digital

About the Role:

We are seeking a Lead Consultant with strong expertise in Adobe Experience Platform (AEP) and Adobe Journey Optimizer (AJO) to lead the design, implementation, and optimization of customer data and cross-channel journey orchestration solutions. This role requires a blend of strategic thinking and hands-on execution, with a focus on translating business requirements into scalable solutions across data, audience, and campaign layers while ensuring effective governance and performance.

Core Specialization

Adobe Experience Platform (AEP), Adobe Journey Optimizer (AJO), RTCDP, XDM Data Modelling & Architecture, Journey Orchestration, Offer Decisioning, API Integration, Audience Segmentation, Data Ingestion & Transformation, Stakeholder Management, SQL, Adobe REST APIs

Key Responsibilities:

• Lead end-to-end solution design and implementation across AEP (RTCDP) and AJO
• Define and manage XDM schemas, datasets, and identity resolution for unified customer profiles
• Develop and activate audience strategies, including segmentation and audience qualification for targeted marketing campaigns
• Design, build, and execute customer journeys and campaigns in AJO
• Configure and manage channels such as Email, SMS, and Push notifications
• Implement and optimize offer decisioning and personalization use cases
• Manage data ingestion (batch and streaming) ensuring data quality and consistency
• Integrate AEP/AJO with external systems using APIs and SDKs
• Ensure adherence to data governance, privacy, and consent frameworks
• Perform testing of audiences, journeys, and campaigns prior to activation
• Monitor campaign performance and derive actionable insights for optimization
• Troubleshoot data, journey, and integration issues across the platform
• Collaborate with cross-functional teams to translate requirements into scalable solutions
• Provide technical leadership and mentor junior team members
• Design and build scalable ETL pipelines to unify customer data across diverse enterprise systems.
• Ensure high data quality through validation rules, monitoring frameworks, and continuous data governance practices.
• Serve as a platform expert with POC or implementation experience in AEP Real-Time CDP
• Strong understanding of AJO modules including but not limited to Campaigns & Journeys along with activities involved in it Events, Audience, Orchestration activities, Content Fragments, Channel configurations.
• 10+ years of experience in Adobe Experience Cloud or related digital marketing technologies
• 4+ years of hands-on experience with Adobe Experience Platform (AEP) and Adobe Journey Optimizer (AJO)
• Strong experience in XDM data modelling, Audience segmentation, Data ingestion (batch and streaming), Journey and campaign design in AJO
• Proven experience with AEP/AJO API integrations
• Solid understanding of RTCDP concepts
• Experience working with REST APIs, JSON, and system integrations
• Strong problem-solving and analytical skills
• Effectively communicate technical concepts to both technical and non-technical audiences.
• Collaborate with cross-functional teams (e.g. Martech, Marketing Operations, Adobe Support) to understand the issues and support fixing problems.
• Stay abreast of the latest advancements in AEP and related technologies.
• Continuously learn and expand your knowledge of data management, data science, and customer experience.
• tool certification (either Adobe RT-CDP, Adobe Journey Optimizer is a plus)
• Experience with Adobe Target, Customer Journey Analytics, or Adobe Analytics
• Exposure to Adobe Launch / Web SDK implementations
• Familiarity with cloud platforms (AWS, Azure, or GCP)
• Experience with agile methodologies and project management.
• Knowledge of JavaScript or Python for automation use cases
• Good to have knowledge and understanding to develop and implement custom solutions within theAEPenvironment using Adobe REST APIs and scripting languages (e.g., JavaScript, Python) and other relevant tools for any required automation use-cases
  
  

Must have Skills & Qualifications

Good to Have

Minimum Qualifications

Bachelors degree in Engineering, Computer Science, or a related field

About eClerx

eClerx is a global leader in productized services, bringing together people, technology and domain expertise to amplify business results. Our mission is to set the benchmark for client service and success in our industry. Our vision is to be the innovation partner of choice for technology, data analytics and process management services. Since our inception in 2000, we've partnered with top companies across various industries, including financial services, telecommunications, retail, and high-tech. Our innovative solutions and domain expertise help businesses optimize operations, improve efficiency, and drive growth. With over 18,000 employees worldwide, eClerx is dedicated to delivering excellence through smart automation and data-driven insights. At eClerx, we believe in nurturing talent and providing hands-on experience.

About eClerx Digital

eClerx Digital is the trusted partner of choice to many of the worlds largest global brands for creative production, e-commerce/web operations, and analytics and insights services. We help clients maximize the results of their digital activities across the customer journey. Global industry leaders partner with us to cost-effectively scale their digital activities by leveraging our highly skilled blended resource model.

To know more about us, visit

A Trusted Innovation Partner, Delivering Business Results | eClerx

eClerx is a global leader in productized services, enhancing business outcomes through technology, Artificial Intelligence, and deep domain expertise.