This role offers a unique opportunity to work in a fun, entrepreneurial environment that's also part of the world's largest marketing services group. You'll be part of a proven and fast-growing team of media specialists servicing some of the biggest brands in the region. This is a revenue-driving role in a high-growth sector of the marketing services industry, putting you at the forefront of digital innovation.
Measures of Success
- In three months, you will:
- Formulate digital strategy for your clients businesses, ensuring recommendations are consistent with their objectives.
- Offer newer media options and help build a strong media product.
- Stay abreast of current events in target markets that could impact client business.
- In six months, you will:
- Support the training of digital staff and provide recommendations for managing their career paths.
- Train your direct reports on media, marketing disciplines, and the specifics of the client's business and industry.
- In 12 months, you will:
- Oversee the media financial management and profitability of the client's account.
What Your Day Job Looks Like at Mindshare
- Formulate and lead digital strategy for client businesses, ensuring all recommendations align with their objectives.
- Take a lead role in integrating all of the client's media efforts, demonstrating a full understanding of their business.
- Demonstrate a deep understanding of third-party research methodology and use data to shape client conversations.
- Promote GroupM's ambition and values by building strong relationships with key media owners.
- Investigate new opportunities from a broad perspective to determine their appropriateness and soundness.
- Manage GroupM's digital planning and implementation resources and partner agencies to ensure timely, high-quality programs.
- Continuously seek innovative and breakthrough ideas, approaches, and solutions.
- Stay up-to-date with emerging digital trading platforms, identifying beneficial ones and advising on their implementation.
What You'll Bring
- A strong understanding of the new-age digital ecosystem, with a focus on programmatic and data-based media approaches.
- Excellent understanding of media fundamentals, including media math, target audience development, and communication goals.
- Sharp strategic thinking and effective problem-solving skills.
- Ability to work effectively within a team, organizing multiple assignments for both yourself and your direct reports.
- Adherence to tight deadlines while delivering flawless work.
- Extremely business-minded and detail-oriented, with proven organizational skills.
- Excellent verbal and written communication skills.
- Demonstrated ability in training and leadership.
- Genuine curiosity and interest in your client and their business.
- Digital savvy, with proficiency in MS Suite (Excel, Word, PowerPoint).
Minimum Qualifications
- 12+ years of related media/communications planning experience, with a focus on team leadership and management.
- Post-graduate degree preferred, with a concentration in advertising, marketing, business administration, or communications.
