Presales Lead Analyst (AI-Driven IT Services)

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Job Title: Presales Lead Analyst (AI-Driven IT Services)

Location - Bangalore and Hybrid 3 days WFO and 2 days WFH

Experience:

7+ years

Qualification:

Master's Degree (MBA / PGDM / Engineering or equivalent)

Role Overview

We are seeking a highly driven and strategic Presales Lead Analyst to strengthen our presales function and elevate our positioning as a leader in AI-driven IT services. This role will play a critical part in shaping client engagements through compelling proposals, thought leadership assets, and AI-enabled presales practices.

Key Responsibilities

1. Proposal & RFP Management

• Lead end-to-end responses for RFPs, RFIs, and proactive proposals across multiple industry domains

• Collaborate with sales, delivery, and leadership to craft differentiated, high-quality responses

• Ensure alignment of proposals with client requirements, win themes, and business strategy

• Build reusable content and response frameworks to improve turnaround time and consistency

2. Capability Development & Knowledge Management

• Own and continuously enhance capability presentations, solution decks, and collateral

• Act as the custodian of the organization's presales knowledge repository

• Standardize content structures, messaging, and storytelling across domains and service lines

• Ensure all artifacts reflect current market trends, AI capabilities, and company positioning

3. AI Enablement in Presales

• Drive adoption of AI tools to improve presales efficiency

• Develop AI-assisted frameworks for proposal writing, content creation, and research

• Identify and implement automation opportunities across the presales lifecycle

• Measure and continuously improve productivity gains through AI integration

4. Thought Leadership & Market Positioning

• Contribute to positioning Marlabs as a leader in AI-enabled IT services

• Develop industry-specific narratives, POVs, and solution offerings

• Align messaging with emerging trends across key sectors

• Support marketing and leadership teams with insights and content for campaigns and events

5. Process Optimization

• Streamline and standardize the RFP response lifecycle

• Define best practices, templates, and governance models for presales activities

• Improve turnaround time, win rates, and content quality through structured processes

• Track and analyze presales metrics to drive continuous improvement

6. Team Enablement & Mentorship

• Mentor and guide junior presales analysts and team members

• Conduct training sessions on proposal writing, storytelling, and AI tools

• Foster a culture of collaboration, innovation, and continuous learning

• Support hiring and onboarding of new presales team members

Industry Domains (Preferred Experience)

• Banking, Financial Services, and Insurance (BFSI)

• Life Sciences & Healthcare

• Telecommunications

• Media & Entertainment

• Travel & Hospitality

• Manufacturing

Key Skills & Competencies

• Strong expertise in presales, proposal management, and RFP responses

• Excellent storytelling, presentation, and communication skills

• Experience in building capability decks and solution narratives

• Hands-on exposure to AI tools and GenAI platforms in a business context

• Strong stakeholder management and cross-functional collaboration skills

• Analytical mindset with attention to detail and quality

Preferred Qualifications

• Experience in value-based selling and consultative sales approaches

• Strong understanding of one or more target industry domains

• Exposure to IT services, digital transformation, and AI-led solutions

• Experience working in global delivery or consulting environments

What Success Looks Like

• Improved RFP win rates and faster turnaround times

• High-quality, standardized presales assets across the organization

• Measurable efficiency gains through AI adoption

• Strong internal capability building and team development

• Enhanced market perception as an AI-first IT services provider