Job Title: Performance Marketing Expert
Experience: 1–2 Years
Location: [Insert Location / Remote / Hybrid]
Company: Digeesell Media Solutions Pvt. Ltd.
Job Overview:
We are looking for a results-driven Performance Marketing Executive with 1–2 years of experience in managing paid campaigns across digital platforms. The ideal candidate should have a strong analytical mindset, hands-on experience in campaign execution, and a passion for driving measurable growth and ROI.
Key Responsibilities:
- Plan, execute, and optimize paid marketing campaigns across platforms such as Google Ads, Meta Ads (Facebook & Instagram), and other digital channels
- Monitor campaign performance and analyze key metrics like CTR, CPC, CPA, ROAS, and conversions
- Conduct keyword research, audience targeting, and competitor analysis to improve campaign effectiveness
- Perform A/B testing on ad creatives, copies, and landing pages
- Manage campaign budgets efficiently to maximize ROI
- Generate performance reports and share actionable insights with the team
- Collaborate with the creative and content team for ad creatives and campaign strategies
- Stay updated with the latest trends, tools, and platform updates in digital marketing
Requirements:
- 1–2 years of hands-on experience in performance marketing/digital advertising
- Strong knowledge of Google Ads, Facebook Ads Manager, and analytics tools (Google Analytics, etc.)
- Understanding of conversion tracking, pixels, and tag management
- Basic knowledge of SEO and landing page optimization is a plus
- Strong analytical and problem-solving skills
- Good communication and reporting skills
- Ability to manage multiple campaigns and meet deadlines
Preferred Skills:
- Experience with e-commerce or lead generation campaigns
- Familiarity with tools like Google Tag Manager, SEMrush, or similar platforms
- Basic understanding of funnels and customer journey
What We Offer:
- Opportunity to work on diverse and exciting projects
- Collaborative and growth-oriented work environment
- Learning and development opportunities
- Competitive salary and performance-based incentives
