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FRIGATE

Pre-Sales & Outbound Marketing Executive

1-4 Years
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Job Description

About The Company

Who we are: We are the manufacturing brains behind successful companies.

What we do: Frigate is an On-demand cloud manufacturing startup that helps OEM'S/ODM'S and product/device companies identify right manufacturing vendors and leverage their existing capacities to get their products manufactured.

Required Skills & Experience

  • 14 years of experience in pre-sales, outbound marketing, or B2B lead generation.
  • Hands-on experience with Apollo, email automation tools, and LinkedIn outreach.
  • Experience in cold calling and prospect qualification.
  • Strong written communication skills for professional B2B email messaging.
  • Familiarity with CRM systems and pipeline tracking.
  • Strong research and prospect profiling skills.

Key Responsibilities

Outbound Lead Generation

  • Identify and build targeted prospect lists using tools such as Apollo, LinkedIn, Volza and other B2B databases.
  • Research companies, decision-makers, and industries aligned with the company's ICP.

Cold Email Campaign Management

  • Design and execute multi-step cold email sequences using Apollo.
  • Personalize outreach messages based on prospect research and industry insights.
  • Monitor campaign performance including open rates, reply rates, and meeting conversions.
  • Continuously optimize email messaging through A&B testing, targeting, and sequencing based on analytics.

LinkedIn Outreach

  • Execute targeted LinkedIn connection campaigns and personalized messaging sequences.
  • Engage with prospects through comments, messages, and content interactions.
  • Build credibility through professional engagement such as posts with relevant industry audiences.

Pre sales

  • Deeply research and understand the lead and validate them with in the SLA.
  • Renurture the leads periodically and continuously market them through various channels such as news letters.
  • Make sure the lead has full understanding of frigate and qualify deals based on frigate business template.

Cold Calling & Prospect Qualification

  • Conduct structured cold calls to target prospects to introduce the company and qualify interest.
  • Identify potential opportunities and schedule meetings for the sales team.

CRM & Pipeline Management

  • Maintain accurate prospect and campaign data in the CRM system.
  • Track outreach activities including emails, calls, LinkedIn messages, and responses.
  • Ensure all qualified leads are properly documented and transferred to the sales team.

Collaboration with Sales & Marketing

  • Work closely with sales teams to align on ideal customer profiles, messaging, and outreach strategies.
  • Provide feedback on market response and lead quality.
  • Conduct Regular meetings with the internal teams to formalise marketing strategies

More Info

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About Company

Job ID: 144378997