Location: Delhi (In-office)
Salary Range: ₹3–5 LPA
About the Role
We are looking for a PR Executive with strong media and influencer network capabilities, particularly within the F&B and lifestyle space. This role will manage campaigns end-to-end, including media outreach and influencer collaborations.
Key Responsibilities
- Build and maintain relationships with media, journalists, and influencers in F&B and lifestyle segments
- Execute PR campaigns including press releases, media pitching, and coverage tracking
- Manage influencer marketing campaigns end-to-end (paid + barter)
- Coordinate with creators, negotiate deliverables, and ensure timely execution
- Assist in planning and executing events, launches, and brand activations
- Track and report campaign performance and coverage
- Work closely with internal teams to ensure brand alignment and delivery quality
Ideal Candidate Profile
- 1–3 years of experience in PR / influencer marketing agencies
- Strong existing media and influencer connections in F&B and lifestyle
- Experience handling both paid and barter influencer campaigns
- Strong coordination and communication skills
- Detail-oriented with the ability to manage multiple campaigns simultaneously
Success Metrics
- Quality and quantity of media coverage
- Influencer campaign execution efficiency
- Strength of media & influencer relationships
- Campaign delivery timelines and client satisfaction
