PR / Community Executive

About us:

CREATE is an influencer marketing and talent management agency managing influencers like Monkey Magic, Sidiously, Camerawalebhaiya, Passenger Paramvir and many more, working with a total of 2000+ creators across platforms.CREATE other than influencer marketing and talent management focuses on creating creator-led brand content along with creative IPs. Our clientele is CRED, SCALER, NYKAA, THIRD WAVE COFFEE, and many more... If you think you are creative then you need to be at CREATE. Our core philosophy is helping creators be brands and brands be creators. We mainly deal with two stakeholders, the first one being creators and the second being brands.Depending on your job role, you will have a larger exposure to one of these two.As the name suggests we call ourselves CREATE - we aim to assist people in CREATing and we want to be the nurturing ground of the next generation of CREATive talents.

About the Role:

We are looking for a proactive PR / Community Executive to help build strong relationships with PR agencies, brands, and event partners while creating meaningful opportunities for creators. This role will focus on sourcing events, managing PR collaborations, and ensuring creators receive relevant brand engagement opportunities.

Key Responsibilities:

• Source and identify brand events, launches, and networking opportunities for creators.
• Coordinate with PR agencies, brands, and event organisers to secure invitations and collaborations.
• Manage and track PR packages, product seeding, and gifting opportunities for creators.
• Build and maintain strong relationships with PR agencies, brands, and industry partners.
• Maintain a structured database of PR contacts, events, and collaboration opportunities.
• Work closely with the talent management team to align the right creators with relevant PR opportunities.
• Ensure timely communication with creators regarding events, PR deliveries, and collaboration details.

Requirements:

• Minimum 1 year of experience in Public Relations (PR) or a related field.
• Strong networking and relationship management skills.
• Understanding of PR gifting, influencer collaborations, and brand partnerships.
• Excellent communication and coordination skills.
• Ability to manage multiple collaborations and timelines efficiently.
• Should own a personal laptop.

Preferred:

• Experience working with influencers, creators, or talent management agencies.
• Existing network within PR agencies or lifestyle/event brands.