Responsibilities
- Plan and execute PPC campaigns tailored to the education sector.
- Monitor and improve performance metrics like cost per lead and cost per acquisition.
- Collaborate with content and design teams to create engaging ad creatives.
- Generate regular reports showcasing campaign performance and ROI.
Requirements
- 3-5 years of experience in the PPC domain.
- Good communication skills.
- Hands-on experience in Google Ads and Facebook Ads.
- Proven ability to optimize campaigns for EdTech products.
- Strong understanding of the student/parent buyer journey.
This job was posted by Mohini Mishra from City Innovates.
