PPC Manager

KV Group is hiring for PPC/ AdWord Manager

Responsibilities and Duties:

· Plan, create, and manage ad campaigns, including campaign structure, ad groups, and compelling ad copy

· Conduct in-depth keyword research and analysis to identify high-performing opportunities

· Continuously optimize campaigns to improve Quality Score, CTR, and conversions

· Manage and monitor bids, budgets, and overall campaign performance across platforms

· Track and analyze key metrics such as traffic, conversions, ROI, and revenue performance

· Prepare and present weekly performance reports covering KPIs, goals, and insights

· Implement conversion tracking and goal tracking for accurate performance measurement

· Perform ongoing A/B testing of ads, keywords, and landing pages

Required Experience, Skills and Qualifications:

· Google Ads (AdWords)

· Microsoft Ads (Bing/MSN)

· Facebook & Instagram Ads

· LinkedIn Ads

· Keyword advertising and bidding strategies

· Budget planning and optimization

· Performance analytics and reporting tools

· Ability to interpret data and provide actionable insights for performance improvement

. Experience with campaign scoring, performance tracking, and reporting frameworks