PPC Manager

Position Overview:

We are seeking an experienced and strategic PPC Manager with 46 years of proven experience in handling Google Ads and Meta Ads campaigns for real estate clients.

The ideal candidate will be responsible for team management, strategy formulation, campaign performance, client coordination, and optimization of lead generation campaigns across multiple platforms.

Key Roles & Responsibilities:

Develop and implement PPC strategies for real estate lead generation across Google and Meta platforms.

Manage, mentor, and guide the PPC teamassign daily tasks, review performance, and provide training and feedback.

Supervise the end-to-end execution of campaigns (planning, budgeting, targeting, optimization, and reporting)

Monitor and analyze key performance metrics (CPC, CPL, CTR, ROI, Conversion Rate) and take data-driven actions.

Ensure efficient budget allocation and spending optimization across campaigns for maximum ROI.

Coordinate with the sales, creative, and content teams to align campaigns with project goals and client expectations.

Handle client communication and reporting, presenting monthly performance updates and strategy improvements.

Perform competitor analysis and identify new campaign opportunities or ad formats to increase performance.

Oversee landing page optimization, A/B testing, and audience segmentation to enhance lead quality.

Troubleshoot campaign issues promptly and ensure smooth campaign delivery.

Keep the team updated on the latest Google Ads and Meta Ads trends, policies, bidding strategies, and tools.

Maintain accountability for team targets, timelines, and client satisfaction.

Ensure compliance with company SOPs and campaign management standards.

Required Skills & Qualifications:

4 to 6 years of experience in Google Ads and Meta Ads campaign management (real estate experience mandatory).

Proven ability to generate quality leads and manage large ad budgets.

Expertise in CPC, CPL, CTR, ROI, and conversion optimization.

Proficiency in Google Ads Manager, Meta Business Suite, and Google Analytics.

Excellent team leadership, problem-solving, and communication skills.

Ability to handle multiple accounts and projects simultaneously.

Strong analytical mindset with attention to detail.

Proficiency in Hindi and English (written & verbal).

Immediate joiners preferred.

Both male and female candidates are encouraged to apply.