Key Responsibilities
- Partnerships
- Develop and maintain strategic partnerships regularly (daily, weekly, and monthly).
- Collaborate with partners to conceptualise and execute joint marketing campaigns and promotions.
- Content Management
- Monitor and manage Concerto content scores weekly to ensure accuracy and relevance.
- Maintain the health and quality of content on OTAs, ensuring high content scores.
- Create, manage, and optimize website packages to drive direct bookings.
- Campaigns and Initiatives
- Plan and execute workshops and Nano campaigns tailored to target audiences.
- Track and report progress on marketing and commercial priorities to drive alignment.
- Performance Metrics and Reporting
- Prepare and deliver weekly marketing metrics reports to evaluate performance and identify areas for growth.
- Ensure all properties achieve 100% compliance on IHG FMHS metrics through monthly assessments and corrective actions.
- Budget Management
- Assist in the development of the annual marketing budget in collaboration with the Director of Marketing.
- Continuous Improvement
- Monitor and update IHG Fundamentals progress trackers monthly, ensuring consistent performance improvements.
- Review and report on the Commercial Priorities Dashboard monthly, highlighting areas that require attention.
- Communication
- Lead internal communication efforts in partnership with the HR team.
- Facilitate monthly marketing calls with the Director of Marketing to drive team accountability and achieve goals.
- Ad Hoc Activities
- Address ad hoc requests, reports, and activities to support smooth marketing operations.
- Provide timely solutions to any marketing-related queries as they arise.
Key Skills and Competencies
- Strong organisational and multitasking abilities.
- Creative thinking and problem-solving skills.
- Excellent communication and collaboration skills.
- Proficient in data analysis and reporting.
- Familiarity with IHG brand standards and marketing tools (preferred).
- 5-8 years of Relevant Experience In Marketing & PR
Don't quite meet every single requirement, but still believe you'd be a great fit for the job We'll never know unless you hit the Apply button. Start your journey with us today.
