Job Title: Political Social Media Executive
Location: Pune
Experience: 24 years (preferred)
Industry: Political Campaigns / Digital Marketing / Media
Language Preference: Marathi
About The Role
We are looking for a dynamic and creative *Political Social Media Executive* to manage digital communication, content creation, and online engagement for political leaders/campaigns. The ideal candidate should be updated with political trends, skilled in creating compelling social media content, and able to manage the digital reputation of the political brand.
Key Responsibilities
- Develop and execute political social media strategies aligned with campaign objectives.
- Create engaging content (posts, reels, videos, stories, graphics) for multiple platforms including Facebook, Instagram, Twitter (X), YouTube, and WhatsApp.
- Monitor political trends, public sentiment, and news updates to create timely and relevant content.
- Manage day-to-day posting, scheduling, and community management across platforms.
- Coordinate with graphic designers, video editors, and field teams for real-time updates.
- Track performance using analytics tools and prepare weekly/monthly reports.
- Manage online reputation, address negative comments, and respond strategically.
- Support offline political events with live coverage and content capturing.
- Plan and execute social media advertising campaigns to increase reach and engagement.
- Stay updated with political landscape, voter sentiments, and emerging digital trends.
Required Skills & Qualifications
- Bachelor's degree in mass communication, Marketing, Political Science, or related field.
- 24 years of experience in social media management (political experience preferred).
- Strong understanding of Indian political environment and voter behaviour.
- Excellent writing and communication skills in English, Hindi, and Marathi (preferred).
- Proficiency in social media tools (Meta Business Suite, Creator Studio, X analytics, etc.).
- Ability to handle pressure, deadlines, and crisis communications.
- Creative mindset with strong knowledge of reels, trending content, and storytelling.
- Willingness to travel for field coverage and events when required.
Benefits
- Opportunity to work closely with political leaders and campaign teams.
- Creative and fast-paced work environment.
- Career growth in political and digital communication.
